CRTC tightens rules for streamers and broadcasters to fund Canadian content
New rules for online streamers and traditional broadcasters have been announced by the CRTC. The changes aim to secure funding for Canadian and Indigenous content while adjusting financial obligations for media companies.
The updated requirements will affect both large streaming platforms and established TV networks, with stricter conditions for high-earning services. The CRTC is enforcing the Online Streaming Act, a policy that has drawn criticism from the U.S. as a trade concern. Under the new framework, streamers with Canadian revenues exceeding $100 million must allocate 30% of their spending to partnerships with Canadian broadcasters and independent producers.
For traditional broadcasters, the contribution requirement has been lowered to 25%, down from the previous range of 30 to 45%. Meanwhile, large online streaming services now face a 15% contribution requirement, up from the initial 5% set in 2024—a figure currently under legal challenge.
The rules apply to any company generating at least $25 million annually from Canadian broadcasting revenues. The CRTC has also outlined strict guidelines on how these funds must be spent, ensuring support for Canadian and Indigenous productions. Additionally, a new fund will be created to assist specific TV channels, including CPAC.
Streamers must also take active steps to make Canadian and Indigenous content more accessible and prominent for audiences. The total contributions are projected to stabilise funding at over $2 billion for domestic and Indigenous media. The updated regulations will reshape financial contributions from both streamers and broadcasters. With clearer spending rules and a new support fund, the CRTC aims to strengthen the presence of Canadian and Indigenous content.
The changes come as the Online Streaming Act faces ongoing legal disputes, while the U.S. continues to view it as a trade issue.
