Vori Raises $22M to Revolutionize Grocery Supply Chains with AI
Vori, a San Francisco-based AI grocery startup, has secured $22 million in Series B funding. The investment round included contributions from Cherryrock Capital, Greylock Partners, and The Factory. This latest funding brings the company’s total raised to $32 million since its launch in 2019. Founded by Stanford alumni Brandon Hill, Tremaine Kirkman, and Robert Pinkerton, Vori offers a unified platform for grocery supply chains. Its software manages inventory, processes payments, reads supplier invoices, and adjusts shelf prices. It also generates purchase orders and helps store owners make better restocking decisions.
The company has already processed over $500 million in payments across 55 cities since its official launch in January 2024. Its services now reach more than 1 million consumers, primarily supporting independent grocers. The U.S. food retail market is valued at $1.5 trillion, with around 45,575 supermarkets averaging $711,806 in weekly sales per store. Despite this scale, many stores still rely on outdated systems like fax machines and paper invoices. Vori aims to modernise these operations with AI, helping smaller retailers compete against giants like Walmart and Amazon. The latest funding follows a $10 million Series A round in 2022, led by The Factory. Stacy Brown-Philpot’s Cherryrock Capital joined this round, alongside Greylock Partners.
The new capital will accelerate Vori’s mission to bring AI-driven efficiency to the grocery sector. By replacing manual processes with automated tools, the startup seeks to level the playing field for independent stores. The company’s growth reflects increasing demand for digital solutions in a traditionally low-tech industry.
