Freo acquires IndiaLends to dominate India's fintech and digital lending market
Freo has taken full control of IndiaLends, a major lending marketplace in India. The deal combines both platforms to create a larger digital finance provider. Together, they will now serve over 50 million users across payments, credit, insurance, and investments.
IndiaLends connects borrowers with more than 80 banks, NBFCs, and financial institutions. Its integration into Freo will expand the company’s reach in India’s growing fintech market. The merged entity aims to build a more scalable and comprehensive digital finance system.
Freo already holds key regulatory approvals, including a TPAP licence for UPI services, an NBFC licence, and an insurance corporate agent licence. The acquisition strengthens its position as a multi-service financial platform. The company is now preparing for a significant capital raise to fund its next growth phase. These funds will focus on improving AI-driven workflows, customer analytics, and digital lending infrastructure. The move signals a push toward more advanced financial technology solutions.
The merger creates a stronger player in India’s fintech sector. With a user base of over 50 million, the combined platform will offer a wider range of financial services. The upcoming funding round is set to accelerate developments in AI and digital lending.
