World Snooker Collaborates with Midnite for the 2025 Tournament
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Swoop in, folks, because Midnite's taking over as the main squeeze for the 2025 Halo World Snooker Championship. This blockbuster tournament kicks off at the legendary Crucible Theatre in Sheffield from April 19 to May 5, attracting snooker enthusiasts from every nook and cranny of the globe.
Defending champ Kyren Wilson will be back in the game, joining a pool of 32 top-notch players. The championship, intact since 1977, remains one of snooker's grandest events. Not only do the victors nab themselves a whopping £500,000, but they'll also be visibly stunning over 500 million eyeballs! Broadcasting giants like BBC, TNT Sports, Eurosport, CCTV5, and WST Play will be part of the broadcasting crew.
Get ready for an unforgettable fan experience, because Midnite's not here just for the show. They plan to shower fans with Century Club tickets for the final session and some epic fan-centric activities. Nick Wright, Midnite's co-founder, goes on record, saying: "We're all about bringing fans closer to the sport they adore. The energy at the Crucible for the World Snooker Championship? Unbeatable. We're cooking up some epic consumer-driven activities to stir things up and make sure Midnite's smack-dab in the middle of more magical moments."
Speaking of magical moments, that's exactly what Midnite seems to be aiming for. Originally founded by Wright and Daniel Qu in 2018, they've already built a rep for themselves, offering tech-savvy platforms all geared towards making sports events more interactive for fans.
Peter Wright, Chief Commercial Officer of WST, is psyching himself up for the partnership, too: "We're psyched to be partnering with Midnite for the first time at our flagship event. They're a fresh and innovative brand, totally committed to uplifting the user experience and to nurturing fan connections using cutting-edge tech. Most importantly, they keep the fun quotient high, ensuring their platforms remain a top pick among sports fans."
And it's not just the partner brands scratching their tickets in anticipation. Players are all geared up for their chance to strike it rich this spring. Kyren Wilson recalls the final red that clinched his win last year: "Seeing my family, my son Finley cheering me on, shouting 'Come on!' – that was one magic moment I'll always treasure. The celebration afterward was filled with emotions as I cuddled my kids and Finley yelled, 'Dad, you did it, you're the World Champion!'"
Mark Selby reminisces about his inaugural appearance in 2005: "Back then, I hadn't even watched a game at the Crucible! Qualifying for the very first time was an unbelievable feeling… And walking out on that famous stage for the very first time to play against a legend like John Higgins was a dream come true."
Neil Robertson recalls his 147 break in 2022, mentioning how his mum was in the crowd, making the moment doubly memorable.
Keep an eye on the official World Snooker Tour website and the Crucible Theatre's event page for the latest updates on fan activities, Q&A sessions, meet-and-greets, or exhibitions leading up to the event.
Get your tickets, folks! This is one tournament you won't want to miss!
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- "In the year 2025, sports-betting platform Midnite is confirmed to engage with the Halo World Snooker Championship, taking over as the main sponsor for this prestigious event."
- "Fans attending the final session of the championship in 2025 can score themselves Century Club tickets, courtesy of Midnite, as part of the fan-centric activities planned."
- "Beyond the snooker tournament, Midnite is aiming to make its mark in sports history, following its recall to the arena after its founding in 2018, with a strong focus on sports-betting and fan experiences."
