Hans-Joachim Watzke Sets the Stage for 2024 Discussions
Borussia Dortmund's boss, Hans-Joachim Watzke, has teased talks about his future role at the club, scheduled for early 2024. Expecting a sit-down with BVB's President Reinhold Lunow in January, Watzke, aged 64, shared this information during the Annual General Meeting of shareholders at Dortmund's Westfalenhalle. The trio - Watzke, Thomas Treß (Finance), and Carsten Cramer (Marketing) - will see their contracts expire in 2025.
These upcoming discussions with Lunow could involve the potential direction of Borussia Dortmund's financial department, headed by Thomas Treß, amidst the Bundesliga's challenges. Needless to say, the team's on-pitch performance will undoubtedly be a hot topic.
The club's financial performance has seen a decline in earnings before taxes (EBT) and net profit, largely due to a reduced net transfer income. Watzke and Lunow may explore strategies to boost financial stability, possibly by implementing cost-cutting measures, refining transfer policies, or tapping into new revenue streams.
Moreover, the decline in net transfer income is cause for concern. They might work on managing transfers more effectively, striking a balance between attracting top talent and financial limitations. Taking a closer look at ways to boost revenue, from match operations, advertising, TV marketing, merchandising, and beyond, is another potential area of discussion.
Furthermore, Watzke and Lunow may consider optimizing personnel expenses and other operating costs to contribute to an overall financial health improvement. Lastly, given the less than impressive results in the Bundesliga and Champions League, they could delve into long-term strategic plans aimed at bolstering the team's performance on the pitch, which could yield indirect benefits in attracting more fans and sponsors.
While the specific outcome of these talks remains unclear, these areas are likely to be pivotal parts of their discussions in January 2024.
