UK broadcasters fight to keep major sports free for all viewers
Public service broadcasters in the UK are pushing for changes to ensure major sporting events remain free to watch. The BBC, ITV and Channel 4 are lobbying the government to expand the list of protected live sports on free-to-air television.
The move comes as concerns grow over subscription platforms securing exclusive rights to key tournaments, potentially locking out viewers who cannot pay for premium services.
The BBC and ITV recently renewed their joint deal to broadcast the Six Nations rugby tournament until 2029. However, both broadcasters now want the competition added to the 'Group A' list of protected events. This would guarantee its availability on free-to-air channels, regardless of future bidding wars.
Reports suggest the push also includes adding certain World Cup and European Championship qualifiers to the list. Additionally, broadcasters are proposing that one NBA scores match per round involving a British team should be made freely accessible. The men's FA Cup is another event they want safeguarded.
The issue is set to be debated by the Culture, Media and Sport Committee, with MPs expected to argue for keeping national teams and major events available to all. Meanwhile, TNT Sports was reportedly interested in bidding for the Six Nations during the latest rights round, raising fears that more top-tier sport could move behind paywalls.
Channel 4 has already expanded its sports coverage, securing deals for the Winter Paralympics, the Boat Races and the Women's FA Cup. The broadcaster's growing portfolio reflects a wider effort to keep key events accessible without subscription fees.
If successful, the proposed changes would prevent subscription services from gaining exclusive rights to listed events. The government's decision will determine whether major tournaments remain free for all viewers.
Public service broadcasters have stressed the importance of maintaining access to national and high-profile sports, regardless of financial barriers.
