Travis Kelce's 'Tru Colors' Line Faces Logo Copying Allegations
NFL star Travis Kelce has collaborated with US sports label Tru Kolors to launch his merchandise line, 'Tru Colors by Kelce'. The line, which debuted in October 2020, has been praised for its stylish, sports-inspired everyday wear. However, it has recently faced criticism for alleged similarities with another athlete's logo.
The 'Tru Colors by Kelce' collection features hoodies, t-shirts, joggers, and accessories, all carrying the characteristic Kelce or Tru Kolors logo. However, the line does not have an official 'coupled' logo that combines both Kelce's and Tru Kolors' designs. Instead, products showcase elements from each brand separately. Recently, Kai Trump's new merchandise line has been accused of copying Kelce's Tru Kolors logo. The logo in question is a simple varsity-style design featuring the letters 'KT'. Neither Trump nor Kelce has commented on the situation yet. Fans of Kelce have been quick to defend him, pointing out the similarity between the two logos. This dispute has drawn parallels to other logo design controversies, such as the BU logo brand war and Taylor Swift's Toronto Sceptres logo controversy.
While Travis Kelce's Tru Colors by Kelce line continues to be popular among fans, the recent logo controversy has sparked debate. Further details can be found on the official social media channels of both Travis Kelce and Tru Kolors.
