The Pointer Sisters' Underdog Track "Hot Together" Soaring on Spotify Following "GTA 6" Trailer
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Track by Pointer Sisters ascends on Spotify charts - The Pointer Sisters Make Their Debut on Spotify
You might be familiar with tracks like "Jump (For My Love)" or "I'm So Excited" by American soul band The Pointer Sisters. Thanks to the extravaganza of the new "Grand Theft Auto 6" trailer dropped on Wednesday, a tune by the group that's been flying under the radar until now is shooting to the top of the charts: "Hot Together," released in 1986.
This nearly four-decade-old track holds a starring role in the nearly three-minute trailer for the much-anticipated video game and is resonating with gamers. Within a few hours of the clip's release, "Hot Together" views on YouTube and other platforms skyrocketed. According to The Hollywood Reporter, Spotify has announced an astonishing 182,000% increase in play count in those few hours.
A representative from the gaming outlet IGN shared: "Grand Theft Auto slices through pop culture like nothing else. Music has been the heartbeat of the series since the beginning, so it's incredible to see the community embracing a classic track like this."
Despite the fact that none of the original members of the band are around to witness this success, June Pointer passed away in 2006, and her sisters Bonnie and Anita in 2020 and 2022, respectively, Ruth Pointer, the oldest sister and a member since 1972, continues to carry the band's torch. Since 2002 she's been performing with her daughter Issa, and since 2009, she's been sharing the stage with her grandniece Sadako Pointer Johnson as The Pointer Sisters.
Trailer Sets Gaming World Abuzz
The second trailer for "GTA 6" from thengame-creator studio Rockstar Games has garnered 85 million views on YouTube alone (as of May 8, 12 pm). As reported by The Hollywood Reporter, the total views across all platforms have already surpassed the half-billion mark.
The frenzy for the fresh installment of the expansive open-world game series remains unabated. On one hand, the news of the game's release being delayed from this year to May 26, 2026, has generated a buzz. On the other hand, anticipation for the highly-anticipated game is at an all-time high.
- Spotify
- Trailer
- GTA
- Video game
- YouTube
- The Hollywood Reporter
- Gaming
- Grand Theft Auto
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[1] It's possible that "Hot Together" by The Pointer Sisters saw increased plays on Spotify due to its appearance in the "GTA 6" trailer, though the connection is not explicitly confirmed by the current data.[2] In general, when a song appears in a high-profile trailer, it often experiences a surge in popularity on streaming platforms, but confirmation from Rockstar or music rights notices would be necessary to verify the specific case of "Hot Together" and the "GTA 6" trailer.[3] Any speculation regarding the increased play count for "Hot Together" on Spotify is based on reasonable assumptions, such as the "trailer effect" or "sync effect," without concrete evidence to support the connection.
[1] Spotify may have experienced an increase in plays for The Pointer Sisters' song "Hot Together" due to its inclusion in the trailer for "GTA 6".
[2] The surge in popularity of "Hot Together" on streaming platforms like Spotify can often be attributed to its appearance in high-profile trailers, but a direct link between the "GTA 6" trailer and the increase in plays has yet to be confirmed.
[3] It's plausible that the "trailer effect" or "sync effect" played a role in the increase of "Hot Together" plays on Spotify, although concrete evidence to establish a specific connection is currently lacking.
[4] The "GTA 6" trailer on YouTube has contributed to the overall enthusiasm for the video game and the music industry, especially in the realm of streaming platforms like Spotify.
