Texas Police Department Selects Comcast Tech for Regional Sports Broadcast Operations
Spicing Up the Diamond: Comcast Tech's Magic Touch for the Texas Rangers' RSN
Hold on to your ball caps, folks! The Texas Rangers have got some serious tech firepower now. They've teamed up with Comcast Technology Solutions (CTS) to revamp their regional sports network (RSN), effectively enhancing the way Rangers' games and related content are broadcast and monetized.
According to Angie Swint, the Rangers' senior vice president of broadcast, CTS has been a game-changer in helping them build a more autonomous and efficient broadcast system. Swint stated, "Their [CTS] expertise in managed services and top-notch broadcast solutions lets us focus on creating an extraordinary experience for Rangers fans while keeping control of our distribution channels and future growth."
With CTS's help, RSN will pump out live games and team-centric content for your viewing pleasure on various television platforms. This includes the good old cable and satellite, but they're not stopping there. They're also working with cable and digital providers to deliver Rangers games on many screens this season.
Now for the real kicker: for the first time since 2014, Rangers games will be available for free on airwaves for fans within the team's home territory! Fifteen games, mainly Friday home games, will air in Dallas on WDAF and other stations. Fans living in areas outside the Rangers' television territory can still catch the action via MLB.TV.
Don't forget to check out the CTS website for more deets on how technology is transforming the world of sports broadcasting!
CTS's Managed Channel Origination (MCO) in Action:
CTS's MCO offers a fully managed service that boosts operational efficiency, lowers costs, and empowers users to take full advantage of advanced viewing experiences at scale. Here's what it does:
- Streamlined Content Production: MCO manages the acquisition of live game content, controls technical aspects like cameras and audio, and oversees behind-the-scenes staffing, ensuring the Rangers have complete control over talent and quality.
- Smart Advertising: MCO handles commercial insertion at the optimal times during broadcasts, ensuring a smooth viewing experience while maximizing advertising revenue opportunities.
- Multi-Platform Distribution: MCO spreads live broadcasts, pre- and post-game shows, and related content across a variety of platforms within the Rangers' designated viewing areas, including over-the-air broadcasts for select games.
- Enhanced Efficiency and Reduced Costs: By using MCO, the Rangers can improve operational efficiency, reduce costs, and prepare for future ways to monetize high-quality viewing experiences.
- Total Control and Independence: By leveraging CTS's technology, the Rangers maintain control over their broadcast strategy, including talent selection and management of all production and distribution elements.
All in all, CTS's MCO allows the Rangers to seamlessly deliver top-notch, team-controlled live and related content across multiple platforms while improving operational efficiency and long-term monetization opportunities.
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- Comcast Technology Solutions (CTS) is revolutionizing the Texas Rangers' Regional Sports Network (RSN) with their technical expertise.
- The revamped RSN will produce and broadcast live games and content on both traditional television platforms and digital screens.
- CTS's Managed Channel Origination (MCO) service plays a pivotal role in providing streamlined content production, advertising optimization, and multi-platform distribution.
- MCO manages the technical aspects of the content production process, controlling cameras, audio, and staffing, giving the Rangers complete control over talent and quality.
- It also optimizes commercial insertion during broadcasts to enhance advertising revenue opportunities while ensuring a smooth viewing experience.
- MCO's multi-platform distribution capabilities ensure that live broadcasts, pre- and post-game shows, and related content are available within the Rangers' designated viewing areas, including over-the-air broadcasts.
- By employing MCO, the Rangers can improve operational efficiency, reduce costs, and prepare for future monetization strategies.
- Leveraging CTS's technology, the Rangers maintain control over their broadcast strategy, including talent selection and management of all production and distribution elements.
