Sydney Sweeney's latest jeans campaign has caught attention, but the enigmatic man accompanying her in Idaho leaves more questions unanswered.
In the heart of Idaho, photos obtained by Page Six have captured actress Sydney Sweeney on a lake trip with an unidentified brown-haired man. The man was seen holding Sweeney's waist while jet-skiing, but neither Sweeney nor her representatives have confirmed his identity [1][2][3].
This new companion is not Sydney Sweeney's ex-fiancé, Jonathan Davino, whom she split with earlier in 2025 after a long relationship and cancelled wedding plans. Sweeney seems to be enjoying her single life, and this new acquaintance has sparked speculation as a potential new romantic interest [1][2][3].
Meanwhile, Sweeney is embroiled in another controversy. American Eagle, a popular clothing brand, has released a new denim jacket as part of its fall collection, featuring a campaign with Sweeney. The tagline for the campaign, "Sydney Sweeney has great genes," has drawn backlash due to perceived racial undertones involving eugenics [1][2][3].
Some perceive the "genes" assertion in American Eagle's ads as having racial undertones, with accusations of promoting "Nazi propaganda" and "white supremacy." However, neither American Eagle nor Sweeney have spoken out on the controversy [1][2][3].
Interestingly, this is not the only business deal Sweeney has recently made. She is also collaborating with Baskin-Robbins on an ice cream promotion [1].
Sweeney was also previously reported to be spending time with Tom Brady and Orlando Bloom, but she denied any romantic involvement. Her recent outing with the man in Idaho is intriguing and has left fans curious about her personal life [1][2][3].
Despite the controversy surrounding her denim campaign with American Eagle, Sweeney has released a bathwater soap product and is also collaborating with the brand on several other projects [1].
However, no clarification has been provided by Sweeney's camp regarding the identity of the man in Idaho, and there has been no word from her team about the jeans controversy [1][2][3].
In a twist, Sweeney's co-star from the movie "Anyone but You," Glen Powell, has been romantically linked to her, but Powell's mother has denied any romantic sparks between the two [1][2][3].
Time will tell whether Sweeney's team will speak about the jeans controversy or the identity of the man in Idaho. In the meantime, fans continue to follow Sweeney's life and career with great interest.
In the absence of confirmation from Sweeney's camp, daily blend speculations about her new acquaintance in Idaho persist, fueled by entertainment surrounding potential romantic interests. Simultaneously, pop-culture discussions swirl around the controversy involving American Eagle's denim campaign, with its tagline perceived as having racial undertones and resonating with eugenics rhetoric.
