Stray Kids joins forces with Tottenham Hotspur in anticipation of the band's groundbreaking London concert.
**Stray Kids and Tottenham Hotspur Collaborate for Historic Concert and Limited-Edition Jersey**
Stray Kids, the globally acclaimed K-pop group, are set to make history as they partner with Premier League football club Tottenham Hotspur in a groundbreaking collaboration. The collaboration, which includes a limited-edition jersey and a concert at the Tottenham Hotspur Stadium, marks a significant milestone in Stray Kids' career and the intersection of music and sports fandom.
The concerts, titled "Dominate," are scheduled for July 18-19, 2025, marking the first-ever solo show by a K-pop artist at the stadium. This partnership is not only a cultural milestone but also a celebration of the fusion between music and sports.
The limited-edition away jersey, co-designed by both teams, became available for exclusive purchase on the club’s official online store starting July 16, 2025. The jersey design process was a joint effort, emphasizing a blend of Stray Kids’ energetic, youthful vibe and Tottenham Hotspur’s heritage. Details about the design specifics and how it differs from the standard Spurs away kit have not been fully disclosed, but the emphasis is on a unique visual fusion that appeals to both fandoms.
Stray Kids' ongoing "Dominate" world tour is breaking records, with their recent Amsterdam concert marking the first performance by an Asian act at Johan Cruyff Arena. The group will wrap up the European leg of its world tour with shows in Madrid on July 22, Paris on July 26-27, and Rome on July 30.
In North America, Stray Kids became the first K-pop artist to perform at large-scale venues such as Seattle's T-Mobile Park and Orlando's Camping World Stadium. This collaboration is a testament to Stray Kids’ global reach and the growing influence of Korean pop culture in international sports and entertainment spaces.
The collaboration between Stray Kids and Tottenham Hotspur, captained by South Korea's Son Heung-min, represents a pioneering fusion of K-pop and Premier League football cultures. This partnership not only celebrates Stray Kids’ global achievements but also sets a precedent for future cross-industry collaborations in entertainment and sports.
| Aspect | Details | |----------------------|------------------------------------------------------------------------------------------| | Collaboration Partners | Stray Kids (K-pop group) & Tottenham Hotspur (Premier League football club) | | Concert Dates | July 18–19, 2025, at Tottenham Hotspur Stadium, London | | Historic Significance | First K-pop solo concert at the stadium | | Merchandise | Limited-edition away jersey co-designed by both teams, released July 16, 2025[3] | | Design Philosophy | Blend of Stray Kids’ aesthetic and Spurs’ iconic identity[2][5] | | Availability | Exclusively on Tottenham Hotspur’s official online store[3] |
The agency stated that the collaboration between Stray Kids and Tottenham Hotspur highlights the intersection of sports, music, and fashion, expressing a shared vision of self-expression, global connectivity, and breaking boundaries. The concert and jersey collaboration are taking place ahead of Stray Kids' historic concert at the Tottenham Hotspur Stadium, which is expected to draw significant attention from both music and football fans, symbolizing a new kind of cross-industry partnership.
The historic collaboration between Stray Kids and Tottenham Hotspur not only celebrates a blend of music and sports, but also extends to the realm of European football leagues, specifically the Premier League. This partnership marks a new chapter in the fusion of K-pop's entertainment domain and the sport's elite leagues.
During their "Dominate" world tour, Stray Kids are scheduled to perform at the Tottenham Hotspur Stadium, playing a pivotal role in introducing K-pop to a wider sports audience, making it possible to enjoy football and entertainment as one, transcending traditional boundaries.
