Strategic Bitcoin Accumulation: Sustainable Trend or Short-Term Boom?
Strategy Inc. has strengthened its position as the world’s largest corporate Bitcoin holder. By December 2025, the company owned 671,000 BTC—over 60% of all Bitcoin held by publicly-traded firms. Recent purchases and rising Bitcoin-related revenue highlight its growing dominance in the sector.
The company’s Bitcoin reserves expanded significantly in recent years. In December 2025 alone, it acquired an additional 10,645 BTC. This followed a massive gain of 116,555 BTC, pushing its total holdings far ahead of competitors.
Revenue from Bitcoin-related activities also surged, rising by 26% year-over-year. Strategy Inc. now targets a 30% revenue share from Bitcoin and aims for $20 billion in Bitcoin-related profits by 2025. Its upgraded S&P B credit rating has further improved access to global capital markets, supporting expansion.
Yet competition is intensifying. Riot Platforms, holding 19,287 BTC and producing 1,406 BTC at 36.5 EH/s, is emerging as a key rival. MARA Holdings, with 52,850 BTC and a 60.4 EH/s hash rate, remains another strong contender. Smaller players like ABTC, Cango Inc., and Bitdeer also hold notable reserves, while state funds are quietly increasing their Bitcoin positions.
Regulatory developments have added stability to the market. Clearer IRS guidelines on fair-value taxation and growing institutional adoption through ETFs and derivatives have improved liquidity. This has helped reduce volatility, making long-term Bitcoin holdings more attractive.
Strategy Inc. now dominates corporate Bitcoin holdings, but rivals like Riot Platforms and MARA Holdings continue to challenge its lead. With improved regulatory clarity and expanding institutional interest, the company’s focus on Bitcoin revenue and market position appears well-supported for the near future.