Sports firm, SportsGrid, joins forces with live TV streaming platform, FuboTV.
In a strategic move aimed at capitalising on the growing North American market for online sports betting, FuboTV and SportsGrid have announced a partnership. This collaboration will see the launch of a 24-hour live network dedicated to betting analytics, data, and sports events.
FuboTV, an American streaming platform, will help SportsGrid, a network tailored towards online betting, reach a wider audience in the United States and Canada. The network provides specific data such as wagering odds and injury records, making it an ideal fit for FuboTV's subscribers.
Donatas Domarkas, the CEO of SportsGrid, spoke about the partnership, stating, "We are excited to partner with FuboTV to bring our unique betting-focused network to viewers across the United States and Canada."
In response to a rapidly changing industry, FuboTV made a decision to review its strategies and work towards acquiring a business partner. The partnership with SportsGrid is part of this strategy, aimed at ensuring stability and profitability in a challenging global betting market.
The betting analytics and data, along with sports events, will be broadcasted 24/7 from two different stations in New York and New Jersey. SportsGrid is looking to take advantage of the quickly growing North American market, and this partnership is a significant step towards achieving that goal.
The collaboration between the two companies was hinted at in FuboTV's financial analysis covering the second quarter of the year. The partnership is expected to expand into the North American market, providing viewers with a comprehensive sports betting experience through the streaming service FuboTV.
FuboTV's decision to partner with SportsGrid is a testament to its commitment to offering its subscribers a diverse range of content. The partnership is aimed at capitalising on the growing North American market for online sports betting, providing viewers with a 24-hour live network of betting analytics, data, and sports events.
