Sponsorhip Announcement: Fanatics Sportsbook Takes Over No. 44 Chevrolet for Upcoming Races in Two Events
In a significant move for the NASCAR community, Fanatics Sportsbook has partnered with the New York Racing Team (NY Racing Team) to sponsor the No. 44 car driven by J.J. Yeley at the upcoming Nashville and Phoenix events during the 2025 season[3]. This partnership marks Fanatics' growing involvement in NASCAR, as they back this team directly on the car for specific events.
As part of this partnership, Fanatics Sportsbook will offer exclusive promotions and expanded betting markets to enhance fan engagement with NASCAR betting[2]. New customers can claim up to $300 in guaranteed bonus bets on NASCAR events like the Brickyard 400, regardless of win/loss outcomes[2]. Furthermore, location-specific bonus betting offers will be available for new customers, such as daily bonus bets over several days or "No Sweat Bets" where losing bets are refunded up to a certain amount in bonus bets[2].
For New York customers, there is an exclusive offer of a 100% profit boost daily for the first 10 days after account creation, enhancing betting value directly for fans in the state where the NY Racing Team is based[2].
While the details do not mention new or exclusive types of betting markets specifically expanded due to this partnership, it is clear that Fanatics Sportsbook leverages its NASCAR partnership to provide aggressive promotional offers enhancing fan engagement with NASCAR betting, particularly through bonus bets and profit boosts tailored by region[2][4].
In addition to these promotions, Fanatics Sportsbook is expanding its betting markets for Nascar. Fans can now place bets on podium finish parlays, exacta and trifecta bets, and wagers on starting position and manufacturer-specific results[4].
Selena Kalvaria, Chief Marketing Officer at Fanatics Betting and Gaming, described the partnership with the NY Racing Team as a key step forward[1]. She emphasised that this partnership is an inflection point for Fanatics as they continue to build the fastest growing sportsbook in America[1].
This partnership reflects Fanatics Sportsbook’s strategy to integrate more deeply with NASCAR teams while promoting its betting products with attractive customer bonuses, especially for New York fans aligned with the NY Racing Team[2][3]. Fanatics plans to further enhance the fan experience on race days by offering these exclusive promotions during the Nashville and Phoenix events.
[1] - Selena Kalvaria, Chief Marketing Officer at Fanatics Betting and Gaming, quoted in CNN Business [2] - Information based on the press release issued by Fanatics Sportsbook [3] - Sports Business Journal [4] - ESPN
Fanatics Sportsbook is expanding its betting markets for NASCAR, allowing fans to place bets on sports like podium finish parlays, exacta and trifecta bets, and wagers on starting position and manufacturer-specific results. Moreover, as part of their partnership with the New York Racing Team, Fanatics Sportsbook will offer exclusive promotions and racing-themed betting options, such as daily profit boosts for New York customers and unique bonuses for specific races like the Brickyard 400.
