Sponsor deal renewal for Isle of Man Marathon sealed by Altenar
In a demonstration of its continued commitment to the Isle of Man community, leading sportsbook and iGaming software provider Altenar has announced that it will sponsor the Isle of Man Marathon and Half Marathon, as well as the Gran Fondo cycling race, for at least another three years. This extends the agreement to 2027.
John Quaye, Chief Financial Officer at Altenar, will participate in the marathon, further emphasising the company's dedication to local engagement. Speaking about the sponsorship, Quaye expressed delight about supporting the Isle of Man Marathon and Half Marathon for a third year, stating that the events are a meaningful local tradition that Altenar has enjoyed being part of.
The Isle of Man Marathon and Half Marathon participants will receive newly designed medals, t-shirts, and trophies for the 2025 event, which is set to take place on 10 August. Extra medals will be awarded to winners of the Isle of Man Marathon Championships.
Altenar's community involvement on the Isle of Man focuses strongly on sports sponsorships that align with the island's cultural identity and highlight its natural beauty. The company has become the title sponsor of the Gran Fondo Isle of Man Cycling Event, a premier cycling event that attracts over 1,000 global riders. The event, held against the backdrop of the Manx countryside, has a rich cycling heritage and is the birthplace of famous cyclist Mark Cavendish.
Altenar's sponsorship supports both international competition and the local community, reinforcing the island's UNESCO World Biosphere status. The company's headquarters location at Cycle 360 House further embeds them in the Isle's sporting ecosystem.
The sponsorship of the Isle of Man Marathon and Half Marathon, as well as the Gran Fondo cycling race, is part of a broader strategy to invest in the Isle of Man community. Altenar's strategy includes forging successful ties with Isle of Man locals and finding proactive ways to reinforce its affinity with the area.
Altenar's CSR goals are focused on supporting local community sports and events that embody endurance and the island's natural and cultural heritage. By investing in these high-profile local happenings, Altenar strengthens its ties with the Isle of Man community while promoting health, fitness, and environmental appreciation.
John Quaye's participation in the marathon demonstrates Altenar's continued commitment to local engagement, as the company strives to make a positive impact on the community it serves. Altenar takes great pride in actively supporting its community and engaging in events like the Isle of Man Marathon and Half Marathon.
Altenar, as the title sponsor of the Gran Fondo Isle of Man Cycling Event and the Isle of Man Marathon and Half Marathon, will continuing using sports sponsorships to reinforce its connection with the island's cultural identity and natural beauty. John Quaye, Chief Financial Officer at Altenar, will not only sponsor these events but also participate in the marathon, showcasing Altenar's dedication to local engagement.
In the 2025 event, participants of the Isle of Man Marathon and Half Marathon will receive newly designed medals, t-shirts, and trophies, which align with Altenar's CSR goals of supporting local community sports and events that embody endurance and the island's natural and cultural heritage. This sponsorship is part of Altenar's broader strategy to invest in the Isle of Man community, promoting health, fitness, and environmental appreciation.