Spitze teams up with Royal Challengers Bengaluru (RCB) for IPL Season 2025 as their official modular kitchen accessories partner, announced by Everyday Partners.
Maruti Interior Products Limited, India's leading manufacturer of Modular Kitchen Accessories, has announced a new partnership with Royal Challengers Bengaluru (RCB) for the 2025 IPL season. This strategic alliance marks a significant step for both parties, aiming to bring innovation and excellence to homes worldwide.
Founded in 2000 by Paresh Purushottam Lunagaria, Maruti Interior Products Limited began its journey in Rajkot, Gujarat, India. Over the years, the company has expanded its business from M.S. Wire based products to Stainless Steel products, and currently produces over 800 SKUs under two distinguished brands: 'Everyday Kitchen Storage Accessories' and 'Spitze by Everyday'.
The Production Facility of Maruti Interior Products Limited is spread over an area of 10,000 yards in Rajkot. The production process is certified by TUV Nord, ensuring quality and safety standards are met. The company's products can be found in almost all states of India, with 300+ dealers and 25+ distributors. Maruti Interior Products Limited also has customers in Asian, European, and North American Countries.
In addition to Modular Kitchen Accessories, Maruti Interior Products Limited has ventured into the manufacturing of customized wire racks, oven wire grills, custom wire-formed products, and components. The company aims to add 1000 dealers Pan-India in the next 5 years and add more customers from developed countries.
Nirmal Paresh Lunagaria, Director, Sales & Marketing and CFO of Spitze by Everyday, announced the partnership. He expressed his excitement about the collaboration and the potential it holds for both brands. Spitze by Everyday has also partnered with Royal Challengers Bengaluru (RCB) as the Modular Kitchen Accessories partner, a move that is expected to boost their brand visibility and reach.
Royal Challengers Sports Private Limited, a subsidiary of Diageo India, owns the Royal Challengers Bengaluru (RCB). The team recently emerged champions in the Women's Premier League 2024, adding another feather to their cap.
The campaign conceptualized and created by Oberoi IBC will support the partnership, ensuring a strong and impactful presence for both brands. Maruti Interior Products Limited is also planning to enter the bedroom and living room segments in the future, further expanding its product offerings.
With over 35 years of experience in the industry and serving as the Managing Director since 2001, Paresh Purushottam Lunagaria leads Maruti Interior Products Limited. His vision and strategic decisions have propelled the company to the forefront of Modular Kitchen Accessories manufacturing in India.
The partnership between Maruti Interior Products Limited and Royal Challengers Bengaluru (RCB) promises to be a fruitful one, bringing innovation, quality, and style to homes across the globe.
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