Cash In on Europa League: VfB Stuttgart's Decreased Overseas Earnings for the 2025/26 Season
Significant Potential for Millions in Television Revenue from the Europa League
Get ready for a financial hit, VfB fans: the club's projected international media revenue for the 2025/26 Europa League season is anticipated to take a significant dip compared to earnings from participating teams in recent Champions League seasons.
Laying the Groundwork:David Scheu
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Detailed Breakdown:
VfB Stuttgart's UEFA Europa League 2025/26 participation comes with a UEFA coefficient of approximately 13.582, which affects their allocation of broadcasting and prize money distribution[2]. Exact monetary figures for Stuttgart's 2025/26 UEL media rights and prize money haven't been disclosed yet, but overall, the Europa League's broadcast and prize pool are substantially smaller than those in the Champions League[3].
Champions League's Competitive Edge:
For example, in the 2024/25 Champions League season, lower-tier teams still in the tournament banked considerable sums. Team like VfB Stuttgart raked in around £36.23 million in prize money and media revenue, ranking near the 26th to 17th position among participating teams[3][5]. The Champions League disburses over £2 billion in total, rewarding even early-phase eliminees due to its premier global media deal and massive appeal[3].
Comparative Scales:
However, in stark contrast, the 2024/25 Europa League's total prize money distribution amounts to just about £470.5 million compared to the Champions League's £2 billion[3]. This significant gap means VfB Stuttgart's media revenue and prize money for the 2025/26 Europa League season will likely pale in comparison to earnings from the Champions League.
The European Football Economic Landscape:
Reaching €38 billion in 2023/24, the European football market has never been stronger, with the "big five" leagues accounting for €20.4 billion collectively, highlighting the market's robust commercial and media deals, primarily fueled by Champions League participation and top-tier domestic league matches[1]. Premier League clubs lead in commercial revenue, while Bundesliga clubs, including VfB Stuttgart, contribute substantially but remain heavily reliant on European competition success for international media revenue growth[1].
Bottom Line:
Expect a drop in your wallets, fans! VfB Stuttgart's international media revenue from the 2025/26 Europa League will take a noticeable dive compared to recent Champions League seasons, where even lower-ranked teams earned upwards of £36 million[3][5]. The Europa League's smaller total prize money distribution and lower media rights value ensure Stuttgart's income from the 2025/26 Europa League will be limited compared to the Champions League, where revenues are often multiple times higher for participating clubs[3][5]. Overall, this financial disparity underscores the substantial difference between the UEFA Champions League and Europa League competitions in terms of overseas media and prize money revenues.
Football fans of VfB Stuttgart may find themselves mourning not just their team's performance on the field, but also their income from the 2025/26 season, as their anticipated earnings from the UEFA Europa League are projected to be significantly lower compared to earnings from participating teams in recent Champions League seasons. Despite Europe's booming football market, estimated at €38 billion in 2023/24, the Europa League's prize money and broadcasting rights are much smaller, especially compared to the Champions League, which disburses over £2 billion and offers substantial earnings, even to lower-ranked teams like VfB Stuttgart.
