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Selena Gomez radiates elegance and sophistication.

Selena Gomez demonstrates a striking, elevated style

Selena Gomez exudes elegance and sophistication.
Selena Gomez exudes elegance and sophistication.

Selena Gomez showcases elegance in a glamorous ensemble - Selena Gomez radiates elegance and sophistication.

Selena Gomez, the multi-talented singer-actress, made a star-studded appearance in Santa Monica on August 7, 2025. The occasion was the launch of her new perfume, Rare Eau de Parfum, from her beauty brand Rare Beauty.

The event was a celebration of Gomez's latest creation, a warm and decadent scent that evolves over 12 hours, offering a blend of comfort and depth. The perfume, priced at $75, is available globally through RareBeauty.com and Sephora. It features four fragrance layering balms, allowing customers to personalize their scent experience.

Gomez, 33, wore a shimmering mother-of-pearl gown by Cult Gaia for the occasion. The dress, which accentuated her silhouette, had a halter neck design and cascading fringes upwards. She paired the dress with white strappy heels and pearl earrings, adding an extra touch of elegance to her look.

The event was not just a perfume launch, but also a gathering of celebrities. Singer Becky G and stars from Love Island USA, including Nicolas Vansteenberghe and Olandria Carthen, were among the attendees. Gomez warmly greeted the contestants of Love Island USA, showing her support for the popular reality TV show.

While the event was buzzing with excitement, there were no official announcements regarding a collaborative album between Gomez and music producer Benny Blanco, whom she got engaged to a year later. The search for verified details on a music album collaboration connected to this perfume launch has so far been inconclusive.

However, it is known that Gomez and Blanco first met while working on a song together. The collaborative album, titled I Said I Love You First, was released in March, documenting the unusual origins of their romance musically.

Gomez has been balancing this event with her engagement and other projects like the new season of Only Murders in the Building. She was also spotted with fiancé Benny Blanco attending a cooking class recently.

On Instagram, Gomez posted a summary of the event, expressing her gratitude for the support of her product. The launch of Rare Eau de Parfum marks another successful step in Gomez's journey as a beauty entrepreneur and a pop culture icon.

[1] Rare Beauty Announces New Fragrance Launch: Rare Eau de Parfum [2] Selena Gomez Launches Rare Beauty's First Fine Fragrance [3] Rare Eau de Parfum: A New Scent from Selena Gomez's Rare Beauty [4] Selena Gomez and Love Island USA Cast Celebrate Rare Eau de Parfum Launch in Santa Monica

Celebrities such as Selena Gomez and Becky G graced the launch of the Rare Eau de Parfum, a new fragrance that signifies an expansion of her brand Rare Beauty in the world of entertainment. The event, which was also attended by stars from Love Island USA, was a bustling gathering in Santa Monica, where Selena Gomez, as a pop-culture icon, continued to make waves with her latest creation in the realms of beauty and pop-culture.

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