Rockstar Games claims that the second trailer for GTA 6 holds the record for the most significant video launch in history, though the exact interpretation of this statement is unclear.
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Check it out! Last week, Rockstar Games dropped a major bombshell with the delay of Grand Theft Auto 6 (GTA 6), but they softened the blow by unleashing the game's second trailer earlier this week. This spectacular spectacle showcases a game that's downright jaw-dropping with its ambition and intricate details, and the real standouts here are the impressive roster of wildlife (and beer bottles).
Rockstar is touting this trailer as the biggest video game launch of all time, which is a big claim, but they've got some impressive numbers to back it up. Since the trailer went live on Tuesday, it's racked up over 475 million views across all platforms. That number's no doubt skyrocketed by now. On YouTube alone, it's nearing 95 million.
For comparison, the first trailer, released in 2023, managed 93 million views in the same timeframe. However, that one was a YouTube exclusive and couldn't even outperform the mega-popular K-pop sensation BTS.
According to The Hollywood Reporter, this 475 million view count rivals some major movie release trailers: Deadpool & Wolverine's trailer got 365 million views in its first day, and The Fantastic Four: First Steps had more than 200 million.
One more tidbit: The trailer features several tracks but the main song is Hot Together by The Pointer Sisters, a deep cut from a band best-known for tunes like I'm So Excited. Spotify reports that streams of this song subsequently surged by a whopping 182,000%.
"Grand Theft Auto impacts popular culture like almost nothing else," said Spotify's Sulinna Ong. "Music has been synonymous with the series since the very beginning, so it's delightful to see fans reconnecting with a beloved track in this way."
GTA 6 is scheduled for release on May 26, 2026, but when we can expect it on PC is anyone's guess. Rockstar's history of releases suggests a 2027 arrival would be par for the course, or even a 2028 drop - fingers crossed!
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Rich Stanton A games journalist with 15 years of experience, Rich kick-started his career on Edge magazine before working for a plethora of outlets, including Ars Technica, Eurogamer, GamesRadar+, Gamespot, the Guardian, IGN, the New Statesman, Polygon, and Vice. He helmed Kotaku UK, the UK branch of Kotaku, for three years before joining PC Gamer. He penned a comprehensive Brief History of Video Games, a complete history of the medium, earning praise from the Midwest Book Review as "[a] must-read for serious-minded game historians and avid video game enthusiasts alike."
The second trailer of Grand Theft Auto 6 (GTA 6) has been a record-breaking success, amassing over 475 million views across all platforms, a number that's likely increased significantly since its initial release on Tuesday.
The impressive view count rivals some major movie release trailers, such as Deadpool & Wolverine's trailer which gathered 365 million views in its first day, and The Fantastic Four: First Steps, which had more than 200 million views.
Fans of the series have shown their excitement not only through game views but also by reconnecting with a beloved track, Hot Together by The Pointer Sisters, resulting in a whopping 182,000% surge in streams on Spotify.