Robert Irwin, Wildlife Warrior, Stars in Bonds Campaign
Robert Irwin, son of the late wildlife legend Steve Irwin, has made waves in the fashion world. The 21-year-old, known for his wildlife conservation efforts, is now the face of Australian clothing brand Bonds. In the campaign, Irwin poses with a snake around his neck and in his boxers, paying homage to his father's legacy.
Irwin, who has a significant following on social media, is carrying on his father's work as a wildlife warrior. The Bonds campaign has sparked a trend on TikTok, with fans dressing up as crocodiles or 'identifying as lizards'. Irwin's approach to wildlife is respectful and careful, avoiding the notion of 'taming' wild animals. Fans of the campaign are using the phrase 'Tame me' in their comments, reflecting Irwin's unique connection with the natural world.
Robert Irwin's Bonds campaign has not only introduced him to a new audience but also continues his family's commitment to wildlife conservation. His respectful and careful approach to wildlife resonates with fans, sparking a trend that celebrates both fashion and nature.
