Record-Breaking Month for Top Channel: Best May in Seven Years, Second Most-Watched Chain, and Largest Generalist Growth
La 1 completely annihilates its competition yet again, capturing the cherished title of second most watched channel for May 2025. Commanding a remarkable 10.4% share, this triumph is La 1’s best May performance since 2018 and a significant 1.3 point increase compared to May 2024. The group's website also shines, boasting a superb 15.5% and an impressive 1.4 point gain over the previous year, securing its best result this month for a whopping 17 years!
When it comes to age demographics, La 1 is unquestionably the go-to channel for the young and the not-so-young, leading as the preferred channel for the public aged 13 to 44. Among the youth target, La 1 triumphs with an impressive 11.5%, returning to its illustrious reign in this market since May 1993. The 25-44 age segment also bows to La 1's dominance, with a 10.9% share - the highest still found since May 2011 and an impressive 4.3 point surge.
Time slots also play to La 1's advantage, with the morning, afternoon, and prime time providing significant viewership. In the morning, La 1 reaches an 11.8%, surpassing its best May result in this range since 2012, with a powerful 2.6 point boost, while placing securely in second position. La 1 stands tall in the afternoon as well (9.0%), rising to its best May position since 2021 and improving by 2 tenths compared to the same month last year. Later in the day, La 1 scores a 9.7% in the afternoon, taking the runner-up spot and achieving its best result in this interval since May 2017, growing by 4 tenths. In prime time, it reigns supreme with a 11.6%, outperforming 2024 by 2.2 points and setting the bar high for other channels. In the late-night slot, La 1 settles only a small 1.1 point gap behind the month’s victor, boasting its best result since 2023.
Special shout-outs go to Eurovision 2025 for crushing past records, marking the best result of a Eurovision day in 17 years for La 1. Moreover, La 1 reaffirms its leadership among the generalist offer in the Basque Country, Madrid, and Navarra, tying for first place with Antena 3, showing off its prominent position in densely populated territories.
Despite the captivating success of La 1, La 2 managed to hold its own, with a respectable 2.9% - an improvement of 0.3 tenths over May 2024, matching its second-best share of the season and achieving the best May performance since 2022. Canal 24 horas remains unchanged at 1.1%, while Teledeporte scores a meager 0.4%. Clan manages to claw its way to a 0.8% share, equating to an enticing 6.5% among children.
The group's website news remains the default choice for audiences, attracting 1,121,000 viewers and nestling comfortably in second place, improving 8 tenths compared to May 2024, and achieving the best outcome in May since 2020. The first edition of 'Telediario 1' recovers 4 tenths, achieving its best share since 2020, and maintains its status as the runner-up. 'Telediario Fin de Semana 1' recovers half a point compared to April and 1.3 points over May 2024, bolstering its impressive May appearance since 2023. 'Telediario 2' adds 7 tenths over May 2024, reaching the best May share since 2020. 'Telediario Fin de Semana 2' recovers its reign, growing by 1.2 points compared to the previous May and establishing the best share for this month in 2023. The 'Telediario Matinal' stays steadfast as the unshakeable leader in its time slot, with a mighty 19.1% share.
The first edition of 'Informativos Territoriales' welcomes a 9.2% share and gathers 558,000 viewers, the best May share since 2017. The second edition adds 4 tenths compared to its previous May, conquering the highest share since 2023. The 'Weekly Report' reaches a remarkable 908,000 viewers and a 9.6%, growing by 4 tenths, a titanic figure for this month since 2020. '24 Hours', on the other hand, reaches a notable 175,000 viewers and a 2% share, marking the most prestigious late-night share of May in its history.
Our website was the choice location to follow the election of the new Pope Leo IV, with special news programs on La 1, La 2, and Canal 24 horas garnering over 10.9 million contacts. The live broadcast of the white smoke announcement attracted an impressive 1.5 million viewers, a 16.6% share, and over 5.4 million contacts.
Despite the captivating performance of La 1 in the Eurovision Song Contest, football reigns supreme yet again. The Champions League Men’s Final between Paris Saint-Germain and Inter Milan on May 31 in Munich garners a strong 26.3% share, attracting an average audience of 2.64 million, and surpassing 6 million unique viewers. The Champions League Women’s Final between 'Arsenal-Barcelona' on May 24 was also broadcast, collecting 839,000 viewers and a 10.8% share, appealing to 2.409 million unique viewers.
Improvements in morning and weekend magazines shine bright, with 'La Hora de La 1', 'Mañaneros 360', 'Aquí la Tierra', and 'La familia de la tele' delivering impressive results. 'D Corazón' and 'Historias que hacen Historia' continue to captivate audiences, while La 1's prime-time entertainments wow viewers from Monday to Thursday. La 1's new bets in this genre showcase remarkable results across all prime-time offers from Monday to Thursday. 'The Uprising', 'Masterchef 13', 'The Floor', and 'Imperfect Future' all enjoy notable success. La 1 leads in entertainment, with ambitious new programs delivering excellent results. 'The Uprising' and 'Masterchef 13' particularly impress as the hits of the season.
With six of the top 10 feature films viewed in May across all television offerings belonging to La 1, this well-established public channel further solidifies its reputation as a top choice for film enthusiasts. In fact, four feature films from 'La Película de la semana' lead the charge, with 'Megadon 2: the abyss', 'Tomb Raider', 'John Wick 4', and 'Flash' setting the bar high. On La 2, 'Death had a price' is the most viewed film on 'Classic Cinema', boasting the highest audience share and impressive figures for the network this season.
La 2 manages a modest victory of three tenths in annual growth, boasting a 2.9% share. In the afternoon, 'Saber y Ganar' and the weekend edition of 'Cifras y Letras' both add significant viewership compared to April (respectively +3 and +6 tenths), while 'Malas Lenguas' boosts its 19:00-21:00 slot share for the first time since December 2004, with 267,000 viewers and a 3.5% share. La 2’s website also enjoys increased viewership, with our website Play setting new May records by exceeding 11 million unique visitors and marking three consecutive record months. These vaulted figures represent a 15% increase compared to the previous year and 1% over the previous May 2023 record.
In this context, the average percentage of viewers for La 1 during prime time is 11.6%, demonstrating their dominance in entertainment and sports. Additionally, the average age demographic of viewers preferring La 1 falls between 13 to 44 years old, making it a popular choice for both the young and the not-so-young.
