Radio Disney debuts Dimash's latest musical composition
In a remarkable turn of events, one of the world's largest musical radio brands, Radio Disney, has added a Kazakh artist to its playlist. The addition of Dimash Kudaibergen's composition, "Love's Not Over Yet," to Radio Disney's stations across Mexico is a testament to the power of fan advocacy on social media.
The campaign, initiated by a devoted fan inspired by Dimash's 2023 Budapest concert, grew into an international movement with support from fan communities in over 30 countries. The fan's personal dream was to hear Dimash's voice on Radio Disney, and this dream became a reality through a viral hashtag movement on X (formerly Twitter) – #DimashRadioDisney – that trended in late September 2024.
The trend caught the attention of Radio Disney Mexico's DJs and producers, including Brissia and Eduardo from Radio Disney Pachuca. They supported the idea and approached the programming department, suggesting adding Dimash to the station's playlist. The programming team agreed, and "Love's Not Over Yet" is now being played on all Radio Disney stations across Mexico.
Radio Disney publicly acknowledged the fan club's dedication and expressed hopes that this initiative would inspire similar campaigns in other countries where the station broadcasts, including Argentina, Uruguay, and Peru. The success of this fan-driven campaign demonstrates the potential for fans to influence the music industry and connect artists with new audiences.
As Dimash Kudaibergen prepares for his upcoming concert titled STRANGER in New York, USA, his fans can rejoice in the knowledge that their passion and persistence have made a significant impact on the music scene. The power of social media and fan communities has once again proven to be a force to be reckoned with in the world of entertainment.
Celebrity fans worldwide, inspired by Dimash Kudaibergen's 2023 Budapest concert, launched an international campaign on social media to have his music played on Radio Disney. The trending hashtag #DimashRadioDisney led to Radio Disney Mexico adding his composition, "Love's Not Over Yet," to their playlist, connecting a Kazakh artist with a wider audience in the entertainment industry.