Racing organization GUTS Racing affiliates with Indian Supercross Racing League, claiming the position of official seat supplier for competitive performances
The Indian Supercross Racing League (ISRL) has announced a significant collaboration with GUTS Racing USA, a renowned global motocross brand. This alliance marks GUTS Racing as the official performance seat partner for ISRL's second season.
Founded in Hangtown, Northern California, GUTS Racing USA boasts over three decades of heritage in motocross. The brand is renowned for its high-performance innovation in off-road racing, rider-centric design, exceptional durability, and unwavering commitment to excellence.
Led by former racer and sprint car enthusiast Andy Gregg, GUTS Racing's involvement is expected to enhance rider performance in the ISRL through its advanced seat technology. The seat covers, engineered to enhance rider control, improve grip, and comfort, will be provided to the ISRL teams for the upcoming season.
Eeshan Lokhande, Co-Founder of the ISRL, stated that the partnership will benefit rider's performance through GUTS' premium technology. He further added that this collaboration underscores a commitment to aligning with performance-driven brands that share a passion for sport, innovation, and excellence.
From ISRL's perspective, this partnership is part of their vision to build a world-class motorsport platform in India and foster a growing fanbase that is increasingly engaged on social and digital platforms. It positions ISRL as a sport of choice for a new generation and aims to raise standards in Indian motorsport, contributing to a broader movement in the country's racing landscape.
Andy Gregg expressed his enthusiasm about supporting the ISRL with their technology to enhance rider performance. He also highlighted the surge of interest from global performance brands in the Indian motorsport scene, reflecting GUTS Racing's belief in the growth and potential of India’s Supercross future.
The alliance with GUTS Racing is aimed at elevating rider performance and safety. It is one of many partnerships that strengthen the ISRL as it heads into its most ambitious season yet. The collaboration reinforces the league's focus on athlete performance and continues to strengthen the league's commitment to global standards.
Moreover, the partnership supports the development of grassroots racing in India. Blake Wharton, Former AMA Supercross East Champion, expressed excitement about the ISRL's potential to grow the sport in India and connect performance-driven brands with performance racing.
In summary, the background of this partnership is rooted in GUTS Racing's legacy and expertise in motocross and ISRL's ambition to elevate Indian Supercross nationally and internationally. The significance lies in combining global technology and local passion to propel the sport's development and global recognition in India.
- The partnership between the Indian Supercross Racing League (ISRL) and GUTS Racing USA will benefit rider performance through GUTS' advanced seat technology.
- GUTS Racing, a renowned global motocross brand, is expected to enhance rider performance in the ISRL with its high-performance innovation in off-road racing.*The collaboration between the ISRL and GUTS Racing is part of the league's vision to build a world-class motorsport platform in India and raise standards in Indian motorsport.
