Racing data providers reach historic merger agreement
Revamped Article:
Harnessing the Power of Data: tripleSdata and Total Performance Data Team Up to Revolutionize Global Horse Racing
The dynamic duo, tripleSdata and Total Performance Data (TPD), have united forces to form a formidable powerhouse in the horse racing world. This merger promises to deliver unprecedented live racing data, enhancing the experiences of racecourses, enthusiasts, bookmakers, and media across the globe.
The newly amalgamated entity will boast coverage from over 100 racetracks spanning 11 countries, ensuring 365 days of uninterrupted live and post-race performance data. This massive network will encompass some of the most prestigious racing events, such as The Breeders' Cup, The Saudi Cup, The Dubai World Cup, The Everest, The Melbourne Cup, Royal Ascot, The Pegasus, St Leger, The US Triple Crown, and many more.
Horse racing aficionados will now have the ability to digest live and post-race data, offering valuable context to the performances of the world's finest thoroughbreds. TPD's one-of-a-kind automated in-play odds shall also be accessible for all racecourses worldwide, empowering fans to place bets on these illustrious events even after the race has commenced.
Revenue generation for racecourses has long been a primary focus for TPD, with over £50 million wagered on their in-play odds annually. Companies like Entain, Sky Bet, William Hill, Bet Victor, and Boylesports have all embraced the automated and neural network-inspired live odds, underscoring the partnership's success.
Carlos Santo and Sebastian Scholz, the visionary founders of tripleSdata, will join TPD's Board and provide strategic guidance towards an international team of 40+ data enthusiasts. Brad Higgins will spearhead APAC sales, while John McBroom will helm the global sales effort. The merged entity will bolster its engineering, data science, machine learning, AI, and computer vision teams, paving the way for the next generation of racing analytics.
Will Duff Gordon, CEO of TPD, called the partnership "a game-changing collaboration." According to him, the expanded company will drive innovation in the horse racing industry and create fresh revenue streams for racecourses. The integration of teams from both companies will give birth to groundbreaking product development, pushing the boundaries of technology and unlocking new growth opportunities.
The merger marks an exciting new chapter in the journey of data-driven horse racing. With the combined might of two industry leaders, the racing community can look forward to an era of unparalleled insights, advanced analytics, and state-of-the-art data solutions.
Data providers like tripleSdata and Total Performance Data are revolutionizing the horse racing world by expanding their coverage, fostering collaborations, and leveraging cutting-edge technologies. Their innovative approach is drawing global attention, heralding a new era in the sport. Stay tuned for more updates from the world of horse racing data!
- Harnessing the power of both companies, fans of horse racing and sports betting can now enjoy live and post-race data, as well as in-play odds for racing events like The Breeders' Cup, The Dubai World Cup, and Royal Ascot.
- The revamped Total Performance Data is poised to bring groundbreaking product development to the horse racing industry, with the integration of teams from both companies and a focus on advanced analytics, machine learning, AI, and computer vision.
