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Partnership between British Rowing and EXR expands strategically, focusing on enhancing ongoing virtual rowing interactions

Indoor rowing's expansion at all levels is affirmed by both parties in this renewed agreement.

British Rowing and EXR expand their strategic alliance, focusing on creating ongoing virtual rowing...
British Rowing and EXR expand their strategic alliance, focusing on creating ongoing virtual rowing interactions.

Partnership between British Rowing and EXR expands strategically, focusing on enhancing ongoing virtual rowing interactions

The exciting world of rowing is set to level up as British Rowing and EXR join forces once again to develop connected virtual rowing experiences. This strategic partnership aims to grow the sport of indoor rowing at every level, making it accessible to people of all backgrounds.

Starting from August 31st, rowers from around the world can join the monthly group rows and racing events scheduled for this year. The August 31st Group Row is Mangrove Mirage 4.4km, followed by the September 24th Race Event, Desert Eight 2.9km. The October 26th Group Row is Temple Island Shortcut - Henley 3.5km, and the November 26th Race Event is the 2km Polar Loop, designed to help those preparing for BRIC/ Super Sprint Sunday. The year concludes with the December 28th Group Row, Trail of extremes 10km.

British Rowing and EXR will continue to play an active role at the British Rowing Indoor Championships (BRIC) and similar events. To make these experiences even more enticing, users can access the EXR app with an exclusive 10% discount by using the code BR25.

Chris Farrell, Head of Community at British Rowing, expressed his excitement about the continued partnership with EXR, stating, "We are thrilled to continue our journey with EXR, working towards making indoor rowing more accessible and engaging for rowers of all ages." Alfred Campenaerts, CEO of Salty Lemon Entertainment, echoed this sentiment, saying, "British Rowing shares our vision of making indoor rowing accessible to people of all backgrounds, and we look forward to strengthening our joint impact in the next chapter of our partnership."

To cater to newcomers, EXR offers a free 14-day trial for the app. The partnership also aims to expand its collaboration with rowing clubs across the United Kingdom, connecting local clubs with worldwide audiences through virtual engagement.

For those seeking specific upcoming monthly group row events by British Rowing in collaboration with EXR or details about an exclusive app discount, it's recommended to check the official British Rowing website or EXR’s communication channels directly for announcements or contact their support for app discount details.

As we move forward, British Rowing and EXR remain committed to supporting rowers in their indoor and outdoor learn to row journey, making rowing a more inclusive and enjoyable experience for all.

Rowing clubs across the United Kingdom can expect an expanded collaboration with EXR, aiming to reach new audiences virtually. To learn to row indoors, individuals can use the EXR app with an exclusive 10% discount by entering the code BR25.

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