Massive Audience: A Record-breaking 166 Million Individuals Tuned in to Watch the Eurovision Song Contest in Basel - Over 166 million Europeans tuned into the Basel Eurovision Song Contest
Record-Breaking Viewership for Eurovision Song Contest 2025
The Eurovision Song Contest 2025, held in Basel, Switzerland, has shattered viewership records, attracting an astounding 166 million viewers across 37 public service media markets. This figure represents a meaningful upsurge compared to the previous year.
The contest, known for its unique fusion of music, culture, and entertainment, continues to appeal to both traditional and younger audiences. In 15-24 year-olds, the contest garnered a record-breaking 60% market share, indicating a particularly strong resonance with the younger demographic.
The digital realm further bolstered the contest's reach, with Instagram and TikTok combined amassing around 1.7 billion views. The Official Eurovision YouTube channel alone attracted 12.1 million views for the Grand Final.
Hosting in Basel provided a significant economic boost and drew in hundreds of thousands of attendees, contributing to the overall interest and viewership. The contest's broadcast was available in multiple languages and across various media platforms, enhancing its accessibility and appeal.
The Eurovision Song Contest 2025 maintained its status as a cultural phenomenon, fostering a sense of community and shared experience across Europe and beyond. The combination of these factors propelled the contest to achieve its greatest impact on television, digital platforms, and streaming charts, solidifying its position as one of the world's most influential cultural events.
The finale was won by Austria with countertenor JJ and his song "Wasted Love". The German siblings Abor and Tynna, who represented Germany, finished in 15th place with "Baller".
The European Parliament, in light of the tremendous success and impact of the Eurovision Song Contest 2025, may find it necessary to reconsider its role in boosting cultural events across the European Union. The captivating blend of music, entertainment, and sports presented in the contest has potential implications for future collaborations and initiatives within the Union.
