Nomination Invitation: Recognition Event - ADWEEK's 2025 Agency of the Year Honors
ADWEEK Announces Expanded Agency of the Year Awards for 2025
The advertising and marketing industry is gearing up for a significant event, as ADWEEK unveils its extended Agency of the Year awards for 2025. These prestigious accolades honour outstanding agencies that excel in creativity, business results, leadership, innovation, and impact, across various sizes, markets, and specialties worldwide.
For the first time, the awards will feature five new categories, aiming to recognise a broader spectrum of excellence within the industry. The new categories include:
- Independent Agency of the Year: Honouring standalone agencies that are breaking new ground and making a significant impact.
- Agency Network of the Year: Recognising networks of agencies that are driving collective success and setting new standards.
- Social/Influencer Agency of the Year: Highlighting agencies that are excelling in social media and influencer marketing.
- B2B Agency of the Year: Showcasing agencies that are delivering exceptional results for businesses-to-business clients.
- Innovation Agency of the Year: Celebrating agencies that are pushing the boundaries of creativity and technology.
In addition to these new categories, seven existing categories will continue from previous years:
- Global Agency of the Year: Honouring the world's best agency, based on their global reach and impact.
- International Agency of the Year: Recognising an agency that is excelling internationally, outside of the US.
- U.S. Agency of the Year: Honouring the top agency in the United States.
- Midsize Agency of the Year (150 to 500 employees): Recognising agencies with a mid-sized workforce that are delivering impressive results.
- Small Agency of the Year (fewer than 150 employees): Honouring the achievements of small but mighty agencies.
- Breakthrough Agency of the Year (agencies launched in the last 5 years): Celebrating newcomers to the industry who are making a significant impact.
- Multicultural Agency of the Year: Honouring agencies that are leading the way in multicultural marketing and inclusivity.
These awards serve to recognise both creative powerhouses and emerging innovators, fostering a competitive and creative environment within the advertising and marketing industry. Stay tuned for more updates on the 2025 ADWEEK Agency of the Year awards.
In light of the expanded ADWEEK Agency of the Year awards for 2025, social media and influencer marketing experts will have the opportunity to shine with the new category titled "Social/Influencer Agency of the Year." Furthermore, agencies excelling in movies-and-tv, entertainment, or any related fields may find themselves presented with an award in the "Innovation Agency of the Year" category, as the event seeks to honour agencies pushing the boundaries of creativity and technology.
