No Tippy Tappy Football by Checkd Media Sets New Records in Viewership
Sports talk show "No Tippy Tappy Football" with Sam Allardyce kicks off its second season to impressive viewership numbers, with over 750,000 short-form views across various social platforms. The show, produced by Checkd Media and sponsored by William Hill, had a successful first run, engaging football enthusiasts with captivating discussions.
The past season saw the show gain significant traction on Checkd's Footy Accumulators social channels, registering 4.63 million impressions in the opening month of 2023-24 and nearly 350,000 YouTube views. Star guests in the second season include Jermain Defoe, Steve Bruce, Alan Stubbs, and Les Ferdinand.
An episode featuring Alan Stubbs, in particular, garnered substantial coverage in Scotland due to his experiences with referees in Old Firm derbies. The latest episode, featuring Les Ferdinand, was broadcast on YouTube and several audio channels last weekend.
The show has generated substantial interest for William Hill, with the tips promoted within the content encouraging casual bettors to place wagers. Additional high-profile guests are expected to share their insights throughout the season.
According to Will Tyrrell, Director of UK Media at Checkd Media, the success of the first season has translated into a strong start for the second one. He expressed gratitude to William Hill for their continued support, stating that the show provides quality entertainment and insightful betting selections for viewers. Daryl West, Head of Sponsorship, Social and PR at William Hill, lauded the show as compelling viewing for football fans, praising the influential opinions shared by guest speakers.
While the enrichment data on previous seasons and success metrics is not provided, the impressive viewership numbers and consistent production suggest that "No Tippy Tappy Football" remains a popular choice among football enthusiasts.
During the second season of "No Tippy Tappy Football" with Sam Allardyce, viewers can expect insightful conversations about various European leagues, including the premier-league, as star guests like Jermain Defoe, Steve Bruce, Alan Stubbs, and Les Ferdinand share their experiences. The show's captivating discussions have already generated substantial interest, particularly in Scotland due to Alan Stubbs' experiences with referees in Old Firm derbies.