Netflix bets big on live sports with NFL and MLB expansion plans
Netflix is pushing further into live sports, with plans to expand its NFL coverage and stream major MLB events. The company recently faced backlash after broadcasting the MLB season opener, but it remains committed to securing more high-profile games. Talks are now underway to double its NFL package, signalling a shift in how fans may watch sports in the future.
Netflix has already spent $75 million on a three-year deal to air NFL games on Christmas Day. Now, the streaming giant is in discussions to add more matches, including a new Thanksgiving Eve game and an international fixture. The NFL, meanwhile, has taken back rights to four standalone games and is open to selling them to different platforms.
Fans were quick to criticise Netflix's first MLB broadcast, complaining about the unclear scorebug and overall presentation. Despite this, the company has secured rights to stream the MLB Home Run Derby and the *Field of Dreams* game in 2026. It has also shown interest in other live sports, such as Jake Paul's boxing matches and WWE events. The NFL's next media deal is under discussion, with potential buyers like YouTube and Amazon eyeing standalone games. Netflix's move comes after the NBA's record $77 billion contract, which has prompted leagues to explore new broadcasting options.
Netflix's expansion into live sports continues, despite early fan frustration over its MLB coverage. The company's push for more NFL games and high-profile MLB events suggests a growing focus on real-time entertainment. If successful, these deals could change how audiences access major sporting events in the coming years.
