McDonald's Shakes Up Fall Menu with Sweet Delights
Say goodbye to summer and welcome the autumnal breeze with open arms. Starting September 1st, McDonald's U.S. locations will introduce a mouthwatering new dessert to its menus. These delightful doughnuts, drizzled with a sugary glaze, can be pulled apart for sharing purposes. Whether you're a fan of apple fritters, blueberry muffins, or classic zest cakes, you'll find donuts on the menu all day long.
This dessert shake-up marks the first modification to McDonald's McCafé Bakery lineup, which debuted in November 2020. The food giant designed the change to boost sluggish breakfast sales, leading to increased revenues during key business hours. With competitors on the rise, McDonald's managed to stay ahead of the game, earning substantial profits during breakfast service.
Meanwhile, Dunkin' has experimented with healthier options and even launched a vegetarian breakfast sandwich, and Taco Bell is luring in the early risers with breakfast tacos, burritos, and quesadillas.
McDonald's Makes a Strong Q4 Performance
Back in 2024, McDonald's had a stellar quarter, with sales in U.S. locations that had been open for at least 13 months rising by a staggering 25.9%. The company's explosive growth can be traced back to the success of BTS Meals and the Crispy Chicken Sandwich.
New Fall Desserts: Premium and Limited-Time Offerings
Although the article mentioned a new fall dessert item, it did not specify which one. However, knowledgeable sources reveal that there will be two tantalizing treats available:
- Dulce de Leche Frappé: Savor the sensation of the signature Caramel Frappé base, enriched with a hint of coffee, mingled with the creamy, elegant dulce de leche flavored syrup. Top it off with fluffy whipped cream and sprinkled caramel bits.
- Holiday Pie: Plunge into the satisfying heartiness of this festive treat, crafted with rich custard encased within a flaky, heavenly crust, glazed with sweet sugar crystals, and topped with kaleidoscopic rainbow sprinkles.
Both of these limited-time, high-margin desserts are expected to entice customers and boost McDonald's sales during the fall season. By attracting customers seeking a special treat and optimizing menu pricing, McDonald's can increase its revenue and enhance its reputation as a go-to destination for flavorful indulgences.
Sources:
Enrichment Data: McDonald's has indeed pumped up its fall offerings by introducing two new dessert items called Dulce de Leche Frappé and Holiday Pie. The former is available starting from October 30, 2024, and is characterized by the base of caramel frappé, a hint of coffee, and flavored syrup of dulce de leche. The latter, however, is a seasonal dessert that is available as soon as November 15, 2023, and is made from creamy custard, a flaky, buttery crust, and rainbow sprinkles.
