Livvy Dunne Responds to NYT 'Sex Sells' Article, Lands 2025 SI Swimsuit Cover
Model Olivia 'Livvy' Dunne has made headlines again, this time responding to a controversial article in The New York Times. The 2025 Sports Illustrated Swimsuit cover star has a history with the publication, which initially sparked her career with Sports Illustrated.
Dunne's journey began when The New York Times published an article in November 2022 featuring a photo of her in an LSU team-issued leotard, accompanied by the headline 'Sex Sells'. Dunne took control of her image rights and marketing following this, establishing her own brand management company.
She later shot the 2025 SI Swimsuit cover in Bermuda, wearing a two-piece by Reina Olga. Dunne's career with Sports Illustrated started due to the same controversial Times article. She has since appeared in the SI Swimsuit issue for three consecutive years, landing one of the four covers in 2025. Dunne has previously criticized The New York Times for asking her 'odd' questions about her appearance during an interview. Sports Illustrated offered her a cover spot after she 'clapped back' at the publication.
Dunne recently responded to the Times article by posting the same photo on her Instagram, captioning it 'At The New York Times, is this too much?'. Despite the controversy, Dunne has carved out a successful career in modeling, with her latest feat being the 2025 SI Swimsuit cover.
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