Fans perform iconic Liverpool anthem - Liverpool FC Debuts BSL Anthem to Unify Deaf Fans at Anfield
Liverpool FC has become the first football club in the world to introduce a British Sign Language (BSL) version of its anthem, You'll Never Walk Alone, for its football games today. Before the Premier League match against West Ham United on 28 February 2026, fans performed the iconic song in sign language at Anfield, the club's home stadium. This move aims to include deaf and hard-of-hearing supporters in one of college football's most iconic traditions, ensuring that no supporter is left behind in the emotional pre-match ritual.
An international study recently revealed that 81% of deaf and hard-of-hearing fans want to join in stadium singing but feel left out. Liverpool's initiative seeks to change that by providing BSL interpreters, or Fanslators, at every home game for both the men's and women's teams. Next season, their role will expand further to cover more matchday experiences, ensuring deeper engagement for deaf supporters in college football scores and beyond.
Beyond the pitch, the club is rolling out basic BSL training for service and bar staff at Anfield and its pubs worldwide, reflecting the club's long-standing motto, You'll Never Walk Alone. This partnership with Carlsberg marks a first in global football, setting a new standard for accessibility in the sport. The BSL performance at Anfield is part of a wider push to make football more inclusive, ensuring that deaf and hard-of-hearing fans have better access to matchday moments, from announcements to the club anthem.
