Life360 Surges with 95.8M Users and Soaring Subscriptions by 2024’s End
Life360 has reported strong growth in users and revenue for the end of 2024. The family safety app now counts 95.8 million monthly active users worldwide, with significant increases in both paying subscribers and international markets. Investors responded positively, pushing the company’s stock up by over 24% on Friday.
The company’s total monthly active users (MAUs) climbed to 95.8 million by the fourth quarter. In the U.S., MAUs rose by 16% year-over-year to 50.6 million. Internationally, the growth was even sharper, with a 26% jump to 45.3 million users.
Paid subscriptions, known as paying circles, also saw a substantial rise. U.S. paying circles increased by 23% to 2 million, while international paying circles grew by 32% to 0.8 million. Overall, the total number of paying circles reached 2.8 million.
Looking ahead, Life360 expects continued expansion. The company forecasts a 20% rise in total MAUs by 2026. Revenue for 2025 is projected to grow by around 32%, landing between $486 million and $489 million. Earnings before interest, taxes, depreciation, and amortisation (EBITDA) are also set to increase by 19%, reaching between $87 million and $92 million.
Life360’s latest figures highlight its rapid expansion in both user numbers and financial performance. With a growing subscriber base and rising revenue, the company appears well-positioned for further growth. The stock surge reflects investor confidence in its future prospects.