K-pop powerhouse Blackpink Silences Breakup Rumors with New Contracts
The global sensation that is Blackpink, renowned as one of the most successful K-pop acts and the leading girl group, sparked breakup whispers as their contracts neared expiration in August. However, in a recent turn of events, South Korean media reports have quelled these rumors, revealing that the band has signed an extension with their record label, YG Entertainment.
This extension marks not only a continuation of their music career but also their dedication to environmental activism. After an impressive showing at the 2021 UN Climate Change Conference in Glasgow, Scotland, with a series of videos raising awareness about climate change and a staggering 92.3 million followers on Instagram, Blackpink was appointed as ambassadors for the United Nations' development goals by UN Secretary-General António Guterres. In recognition of their environmental efforts, the British King Charles III also honored the group with the Order of the British Empire (MBE) in November.
Beyond the music and activism, YG Entertainment signed a "exclusive contract for group activities," ensuring the unity of the group while also providing fans with a reason to celebrate. The new agreement includes plans for a highly-anticipated album and a major world tour slated for 2025, as confirmed by YG Entertainment's founder, Yang Hyun-suk, in a recent video outlining the label's upcoming plans[1][4].
While the specific duration of their extended contracts remains undisclosed, fans can rest assured that the K-pop powerhouse will continue their music and environmental activism with YG Entertainment for the foreseeable future.
