International Women's Day announcement: Collaborative endeavor by Hard Rock International and Shakira to foster woman empowerment lasting an entire year.
Unleashing Empowerment through Music: Shakira Partners with Hard Rock International for International Women's Month
Fasten your seatbelts, folks! We've got a powerhouse partnership that's about to rock your world! In an unprecedented move, global superstar Shakira teams up with Hard Rock International to bring you an empowering year-long collaboration, designed to amplify the voices of women everywhere.
This season of solidarity kicks off during International Women's Month and ratchets up the excitement on International Women's Day on March 8th. To celebrate, 1,000 women-led performances will grace the stages, and funds will be raised via the Hard Rock Heals Foundation^{®}. A chunk of those proceeds will be funneled toward supporting the Pies Descalzos Foundation—Shakira's non-profit championing the education and social development of girls from Colombia's underserved communities—and local women's organizations.
Hard Rock Heals Foundation drops a whopping $250,000 donation to the Pies Descalzos Foundation, further cementing this partnership's commitment to women's empowerment.
"Partnering with a powerhouse like Hard Rock to uplift my fellow sisters this International Women's Day and beyond is a dream come true," enthused Shakira. "Join hands, and let's shatter glass ceilings and create a more inclusive global community where every woman stands tall, shining bright in her own light."
To amp up the excitement, Shakira's favorite dishes and concoctions start making their way onto menus worldwide for a limited time. Think a tantalizing "Hips Don't Lie" cocktail, Chicken Fattoush Salad, Hamburguesa Colombiana, and Dulce De Leche Hot Fudge Brownie—you're welcome! Shakira even steps into the spotlight as the star model for the official International Women's Month t-shirt, hoodie, and pin, available in Hard Rock Shops and online at shop.hardrock.com.
Elena Alvarez, Senior Vice President of Marketing and Brand Partnerships at Seminole Gaming and Hard Rock International, laid it all out: "Over the years, Shakira's unwavering commitment to honoring women through music has mirrored Hard Rock's core values. This collaboration is about putting that mutual respect to action, rallying women to raise their voices and share their stories."
In the spirit of female empowerment, Hard Rock Hotels invite guests to immerse themselves in women-centric music experiences through their Sound of Your Stay^{®} program. By streaming all-women Spotify playlists and checking out vinyl records from iconic female artists, guests get to set their own elevating soundtrack.
Stay dialed in on www.hardrock.com/women for the latest on these International Women's Month activations. Rev up your engines, ladies! This is going to be one empowering ride!
Source: PR News
Insights: Though details regarding a specific partnership between Shakira and Hard Rock for International Women's Day or the Pies Descalzos Foundation are somewhat scant, Shakira does have an ongoing partnership with Hard Rock, known as the "Shakira Fearless Collection." This partnership aims to inspire and empower women through music, but the specifics of its connection to International Women's Day or the Pies Descalzos Foundation remain less clear.
For more updates on the partnership's role in supporting the Pies Descalzos Foundation or bolstering events like International Women's Day, check out Shakira's official channels or Hard Rock International's communications for further announcements and updates. [1][2][4]
- Shakira joins forces with Hard Rock International in a year-long partnership aimed at amplifying women's voices, with a specific focus on International Women's Day in March 2025.
- Hard Rock International, in partnership with Shakira, is fundraising during International Women's Month, with proceeds benefiting the Pies Descalzos Foundation and local women's organizations.
- During this collaboration, Hard Rock Hotels offer women-centric music experiences through their Sound of Your Stay^{®} program, providing guests with all-women Spotify playlists and vinyl records from iconic female artists.
- To mark the occasion, Shakira's personal menu items will be available at Hard Rock locations worldwide for a limited time, while she also models for the official International Women's Month merchandise, available at Hard Rock Shops and online.
