Inter Milan faces gambling probe after Champions League exit to Bodø/Glimt
Inter Milan's Champions League campaign ended early after a 2-1 loss to Bodø/Glimt in Milan. The defeat came amid growing scrutiny over the club's shirt sponsorship deal with Betsson.sport. Norwegian authorities have now launched an investigation into whether the partnership violates local gambling advertising laws.
The Norwegian Gambling Authority, Lotteritilsynet, is examining Inter's sponsorship agreement with Betsson.sport. Director Tore Bell clarified that shirt sponsorship counts as marketing if the brand is linked to gambling. Since Betsson, though no longer operating in Norway, remains widely associated with betting, Inter's claim that the logo promotes a sports app holds little weight.
Norway strictly limits gambling advertising to two state-run operators. Lotteritilsynet enforces these rules and is now considering sanctions against the Italian club. The controversy flared during the match against Bodø/Glimt, where Inter players wore jerseys featuring the Betsson.sport logo.
So far, neither UEFA nor the Champions League has commented on the sponsorship's compliance with competition regulations. The investigation remains ongoing as Norwegian officials assess potential penalties.
Inter's elimination from the Champions League coincides with legal pressure over their sponsorship deal. Norwegian regulators are weighing action against the club for breaching gambling marketing laws. The outcome could affect how foreign teams promote betting brands in Norway going forward.
