iGB LIVE 2025 Shatters Attendance Record, Welcoming 20,227 Visitors as the Worldwide iGaming Sector Endorses London's Relocation
The preparations for the 2026 edition of iGB LIVE are underway, and the organizers are committed to working in partnership with the industry to identify areas for improvement. This follows the resounding success of iGB LIVE 2025, which took place across 1st - 2nd July at ExCeL London.
Industry professionals lauded the event for its unparalleled networking prospects, innovation spotlight, diverse industry representation, and facilitation of meaningful partnerships and business expansion in the global iGaming industry.
Joshua Gamble, Managing Director of ActiveWin Marketing, praised iGB LIVE 2025 for its efficient networking opportunities, sharp and relevant content, energetic atmosphere, and tangible return on investment. Sita Mamidanna, Head of Customer Success Management at CDNetworks, recommended the event to colleagues in the iGaming sector, highlighting its opportunities for networking, energy, innovative ideas, and genuine relationships.
The event saw record-breaking attendance and diversity, with over 15,000 professionals and 300 exhibitors from around the globe participating. This marked a 21.5% increase in pre-registrations from the previous year, establishing the event as the premier gathering for the iGaming community.
The event showcased the latest industry innovations and placed particular focus on sustainability, fostering strategic partnerships within an environment encouraging networking and knowledge exchange. Companies like 1xBet emphasized strengthening existing partnerships and attracting new ones through their affiliate programs, benefiting from personalized approaches and competitive conditions such as lifetime partner payments of up to 50%.
Industry organizations like GLI highlighted their certified services, essential for operators navigating regulated markets worldwide, underscoring the event’s role in compliance and quality assurance. Boomerang Partners celebrated the first anniversary of its partnership with AC Milan at iGB LIVE, making its booth a focal point, drawing over 1,000 attendees, and hosting activities like match ticket raffles that reinforced industry prestige and brand engagement.
iGB LIVE 2025 was relocated to ExCeL London to enable the show to continue to grow and meet the needs of the global iGaming ecosystem. Jody Frost, Clarion Gaming's Head of Marketing and Brand, stated that iGB LIVE 2025 was an unforgettable experience that set new records in its new London location. Martin Collins, Chief Business Development Officer at Soft2Bet, endorsed the success of iGB LIVE 2025, stating that it brought together a geographically diverse crowd and that the future of iGaming isn't limited to Europe but is global.
Märit von Stedingk, Head of Marketing at Alea, confirmed that iGB LIVE 2025 was all about connections and reconnections, and was worth it both personally and from a business standpoint. Sita Mamidanna noted that she always leaves iGB LIVE with new insights and valuable contacts. Attendees of iGB LIVE 2025 traveled from 149 nations, an increase from the 131 nations in 2024.
In conclusion, iGB LIVE 2025 was a platform for attendees to cultivate partnerships, embrace innovation, gain a competitive edge, and drive business growth. It offers a unique opportunity for industry professionals to engage, learn, and grow within the dynamic iGaming sector. With the preparations for the 2026 edition already underway, the anticipation for another successful event is building.
- The gaming industry was well-represented at iGB LIVE 2025, with numerous exhibitors showcasing the latest innovations and offering opportunities for strategic partnerships, such as 1xBet's affiliate programs.
- Beyond the iGaming sector, iGB LIVE 2025 also attracted professionals from the sports and casino industries, underscoring its status as a premier gathering for various segments of the global online entertainment industry.
