Holo Footwear Readies Itself for the Imminent Major Advancement
HOLO Footwear Unveils the Rebel Runner: A Collaborative Approach to Innovation
HOLO Footwear, the renowned footwear brand, is set to launch their first running shoe, the Rebel Runner, in March 2026. This groundbreaking shoe was developed through a collaborative design and manufacturing process, involving close cooperation between HOLO's in-house team and their partners.
Based in London, the design team responsible for the Rebel Runner has worked tirelessly to create a shoe that combines style, comfort, and performance. The design process was aided by partnerships with Locol Design and Source, marking HOLO's first running shoe project with these manufacturers.
HOLO's CEO, Brian, has described the Rebel Runner as "the Cadillac of running," emphasising its superior quality and innovative design. The shoe is built for running but is also suitable for all-day wear, making it a versatile addition to any athlete's wardrobe.
The Rebel Runner was designed with a focus on fit, foot strike management, and the DNA of HOLO. This focus on craftsmanship and attention to detail is evident in the shoe's five colorways, which will be available for both men and women.
Jacy Sheldon, the fifth overall pick in the 2024 WNBA Draft, is on HOLO's roster, further demonstrating the brand's commitment to supporting top-tier athletes. Additionally, HOLO has signed viral music artist Michael Minelli as a sponsor, adding to their growing list of high-profile endorsements.
The Connecticut Sun has also partnered with HOLO as their official footwear sponsor for the 2025 season, further solidifying the brand's presence in the sports world.
For those eager to get a closer look at the Rebel Runner, the public will get their first chance to see the shoe in person at the Atlanta Shoe Market from August 9-11. HOLO will be stationed at booths 5203 and 5205.
DICK's Sporting Goods has also shown their support for HOLO, with plans to launch six more colorways of the JS:01 by the end of the year. The success of Jacy Sheldon's signature shoe, "The JS:01," which sold out within 24 hours at DICK'S Sporting Goods, is a testament to the brand's growing popularity.
With the Rebel Runner, HOLO Footwear continues to push the boundaries of footwear design and innovation, demonstrating their commitment to creating high-quality, performance-driven shoes for athletes and fashion enthusiasts alike.
Sports enthusiasts and basketball players can look forward to trying out the Rebel Runner, a versatile running shoe, designed by HOLO Footwear. This shoe, which offers a combination of style, comfort, and performance, is expected to hit the basketball courts and running tracks in March 2026, marking the latest achievement in HOLO's innovative approach to sports footwear.