Tschentscher: Hamburgers are not just lazy - Hamburg’s Ahoi Reception Kicks Off 2025 with Glamour and Charity
Hamburg has kicked off the new year with one of its biggest celebrations—the Ahoi New Year’s reception. Hosted by the Gute Leude Fabrik, the main event brought together around 900 guests at the Reichshof Hotel near the central train station. The gathering also supported a good cause, with donations going to the aid organisation Mensch Hamburg.
The Ahoi reception has long been a highlight of Hamburg’s festive calendar. Each year, it unites leaders from politics, media, and culture for an evening of celebration. This time, Mayor Peter Tschentscher took the opportunity to praise the city’s lively spirit, pointing out that Hamburgers break stereotypes when there’s reason to rejoice.
The mayor recalled the city’s euphoric mood during the Olympic Games as proof of its festive energy. Far from being just reserved or laid-back, locals know how to celebrate with enthusiasm. The event also served a charitable purpose, with the Gute Leude Fabrik communications agency collecting donations on behalf of Mensch Hamburg. Held at the historic Reichshof Hotel, the reception reinforced Hamburg’s reputation for vibrant New Year’s traditions. The mix of high-profile attendees and community support made it a standout occasion in the city’s social calendar.
The Ahoi reception once again showcased Hamburg’s ability to blend celebration with charity. With nearly 1,000 guests and funds raised for Mensch Hamburg, the event highlighted the city’s festive spirit and generosity. The gathering also reinforced Hamburg’s status as a hub for cultural and social engagement at the start of the year.