Google Pushes for Stricter IP Blocking to Combat Unwanted Gambling Ads
🤘 Germany Goes Hard on Illegal Gambling
The Joint Gambling Authority of the States (GGL) is standing firm against the non-regulated gambling market, demanding a wider range of measures to keep the illegals at bay. Next up might be IP blocking for unlicensed gambling advertisers. 🛑
That's right, if you're pushing shady gambling goods, don't expect a warm welcome in Germany. The GGL has called for a new IP blocking standard to shield consumers from shady operators, according to a statement on their website. 🔥
The discussion was sparked during a recent event hosted by the German Gaming Industry Association (DAW), where regulators, industry peeps, and scholars gathered to brainstorm solutions for the challenges faced by the German gambling industry. 🤝
GGL CEO, Ronald Benter, voiced concerns about the current regulatory framework and its ability to keep up with the relentless forces of illegal gambling. He called for a multi-pronged approach that struck a balance between fostering growth for regulated businesses and prioritizing player protection.
Benter emphasized the importance of cracking down on advertising for unauthorized gambling platforms, urging for a more aggressive approach towards thoughtless advertisements. 🤳ylvania
The GGL has already knife-fought off the darkness by collaborating with Google to limit itself to regulated brands in advertising. However, more needs to be done to plug the cracks, argues Benter. One of the strategies being considered is targeting advertising platforms that promote shady operators via an IP block.
The GGL explained that they're on a relentless pursuit of unauthorized advertising, making sure that legal operators can thrive under the same rules. 💪
It's clear that the GGL understands that the war on illegal gambling will be a long, grueling one, but they're ready to go the distance. Similar approaches have been taken in countries like Sweden, the Netherlands, and Australia, where regulators have employed a multitude of strategies to whittle down the black market. 💢
The GGL primarily focuses on licensing and regulation, but with the DSWV's proposed measures, the war on illegal gambling seems to be taking a new direction. The recommendations include strengthening the competitiveness of legal providers, establishing a specialized prosecutor's office, conducting financial tracking, holding advertising platforms and affiliate networks accountable, and harmonizing European regulation.
So, back off, black market! The GGL is coming for you! 👊🌮
Image credit: Unsplash.com
Enrichment Data: Germany's Joint Gambling Authority of the States (GGL) and the German Sports Betting Association (DSWV) have proposed a multi-faceted approach to curbing illegal gambling. The measures extend beyond technical blocking, such as IP blocking, and include:
- Strengthening Competitiveness of Legal Providers
- Establishing a Specialized Public Prosecutor's Office
- "Follow the Money" Approach
- Holding Advertising Platforms and Affiliate Networks Accountable
- Harmonizing European Regulation
These measures aim to combat illegal gambling by addressing it from multiple angles, such as legal reform, law enforcement specialization, financial tracing, advertising controls, and international regulatory cooperation.
In light of Germany's efforts to combat illegal gambling, the GGL and DSWV have proposed a multi-faceted approach that includes strengthening the competitiveness of legal providers, establishing a specialized public prosecutor's office, a "follow the money" approach, holding advertising platforms and affiliate networks accountable, and harmonizing European regulation. This approach is aimed at addressing illegal gambling from multiple angles, including policy-and-legislation, law enforcement, financial tracing, advertising controls, and international cooperation. It's not just about IP blocking, but a comprehensive strategy to eliminate the presence of shady operators in the gambling landscape.
