George Webb's Giveaway of Free Burgers: Fresh Developments on the Milwaukee Brewers Agreement, Accompanied by a Warning
The Milwaukee Brewers extended their winning streak to 12 games with a resounding 12-5 victory over the Pittsburgh Pirates on Wednesday, August 20, 2025. This remarkable achievement triggered George Webb's long-standing tradition of offering free burgers to fans across Wisconsin.
The Brewers put the game out of reach in the seventh inning, scoring four additional runs. Key contributions came from Joey Ortiz, who singled in a run, and Christian Yelich, who plated two more runs with a sharp single to right. William Contreras drove in four runs in the game.
The Pirates' Bryan Reynolds accounted for all five of their runs with two home runs, but it wasn't enough to prevent a fifth straight loss for the team. Mitch Keller (5-11) was tagged for six runs on eight hits in four innings, while reliever Jared Koenig (5-1) earned the win with a scoreless inning.
Brandon Woodruff worked four innings, allowing four hits and striking out four. The win followed a 27-4 run in the Brewers' last 31 games, a testament to their current form.
George Webb's free burger promotion was first introduced in the 1940s and is activated whenever the Brewers win 12 straight games. This is only the third time in Brewers history that the streak reached 12 games, with previous activations in 1987 and 2018.
For the 2025 promotion, George Webb prepared extensively, purchasing roughly 25,000 pounds of beef, 4,000 pounds of onions, 300,000 pickle slices, and 200,000 buns to meet demand. The chain expected to distribute about 180,000 burgers in total, including 100,000 vouchers given out over the weekend prior to the main giveaway event, valid from August 25 to 29.
On the day of the event, free burgers were available during a four-hour window, and fans lined up outside all 26 Milwaukee-area George Webb locations. The streak continued beyond 12 games to 14 consecutive wins before eventually ending, resulting in an even larger distribution burden for George Webb.
This promotion is a cherished Milwaukee tradition celebrating Brewers' winning streaks and community spirit through free burgers at George Webb restaurants. The Brewers will look to continue their winning ways as they strive for more records and another free burger promotion in the future.
[1] Source: https://www.milwaukeebrewers.com/news/brewers-win-12th-straight-game-george-webb-free-burger-promotion-activated [2] Source: https://www.jsonline.com/story/sports/mlb/brewers/2025/08/20/milwaukee-brewers-win-12th-straight-game-george-webb-free-burgers/60430235007/ [3] Source: https://www.jsonline.com/story/sports/mlb/brewers/2025/08/21/milwaukee-brewers-george-webb-free-burgers-180000-burgers-given-away/60436157007/ [4] Source: https://www.jsonline.com/story/sports/mlb/brewers/2025/08/22/milwaukee-brewers-george-webb-free-burgers-125-fans-wait-outside-restaurant/60442409007/ [5] Source: https://www.jsonline.com/story/sports/mlb/brewers/2025/08/23/milwaukee-brewers-george-webb-free-burgers-streak-ends-14-consecutive-wins/60448627007/
[1] The Brewers' current success in baseball, particularly their 12-game winning streak, led to the activation of George Webb's free burger promotion.
[2] Alongside baseball and cricket, this tradition shows the importance of sports in Milwaukee, where wins are celebrated with free meals.