Gathering at "Luzhniki": Nadezhda Kadisheva's Arrangement
Headlining the Luzhniki Stage: Nadezhda Kadysheva's Ascension
Photo: Vladimir Velengurin. Switch to KP Photo Bank
Get ready to witness Nadezhda Kadysheva at the Luzhniki Stadium on June 20, 2026! This performance is part of her aim for the limelight. Last year, Sergey Zhukov ("Ruki Vverh!") broke records with three consecutive concerts at Luzhniki, each with 75,000 spectators. If Kadysheva sells her first concert, a second one will follow...
But how lucrative is the peak of popularity at Luzhniki for an artist such as Nadezhda Kadysheva and the "Zolotoe Koltso" ensemble? Experts from the entertainment industry shed light on the matter, as shared by KP.RU. They revealed that the starting fee for a popular artist's stadium concert in Moscow begins at 50 million rubles.
STADIUM FEES AND TICKET PRICES FOR KADYSHEVA
Nadezhda Kadysheva's meteoric rise has sent ripples through the music industry, following in the footsteps of artists like Basta, Sergey Zhukov ("Ruki Vverh!"), and more recent additions like Bilan and Anna Asti. Despite stadium concerts being a rare occurrence for many artists, the schedule for Kadysheva and the "Zolotoe Koltso" group is quickly filling up. Bloggers have played a significant role in fueling this surge, first popularizing Kadysheva's old songs and now her concerts. An established audience from years past is now intertwined with a trendy, new one, eager to attend Kadysheva's concerts.
Songs such as "Plyot vPayment protection service.enoczek" and "Techet ruchiy" took the internet by storm last year, sparking countless videos from bloggers. This resurgence in popularity has led to a rediscovery of Kadysheva's repertoire, which is now sung in karaoke, heavily played on the radio, and appearing at popular music festivals and events.
Initially, the Kadysheva team believed that the wave of interest in 2025 would wane. But when it became clear that it was storming the Golden Ring with renewed fervor (winter tickets for summer concerts were sold out in a mere fortnight), they decided to act decisively in the spring. The leadership of this endeavor is led by the main figures in Kadysheva's life: Alexander Kostyuk, the creator and director of the "Golden Ring" ensemble and composer (husband of the folk artist who penned her hits), and Grigory Kostyuk, director (son of Nadya Nikitichna and Alexander Grigoryevich, who performs with his mother under her surname and is a co-owner of the "Golden Ring" theater). A tour schedule was drawn up, additional concerts were added where tickets sold out instantly, and large halls, arenas, or bigger venues began to be included in the tour.
KADYSHEVA'S SCHEDULE AND STADIUM EARNINGS
In the spring, smaller halls with seating capacities of 4,000 to 5,000 were quickly sold out. This summer, Kadysheva and the "Golden Ring" are expecting sold-out shows in various regions with the program "A Wreath Floats" in massive halls. In June, the folk artist and her ensemble will perform in Kazan at the "Tatneft Arena". The minimum ticket price for the concert program "A Wreath Floats" started at 3,200 rubles. Almost the entire hall has been sold out, with only a handful of individual seats remaining. The venue can accommodate 10,000 spectators. Even with the minimum ticket price, the organizers' revenue could reach 32 million rubles, though most tickets were sold at a higher price.
The concert organizers pay the artists a predetermined fee, regardless of the revenue generated. The fee for stadium concerts in the regions starts at 20 million rubles.
WHAT KADYSHEVA PERFORMS
As her newfound fame would suggest, Nadezhda Kadysheva is a lover of all things fashionable. Recently, Tatyana Brukhunova from Moscow rushed to Nizhny Novgorod for her Moscow friends' birthday celebration, combining restaurants and walks with a trip to Kadysheva's concert—everyone danced!
And we caught Kadysheva's concert program "Plyvet venocek" in Moscow last spring. Here's the playlist for Nadya Kadysheva and "Zolotoye koltso": "Korobeyniki", "Ya zovu tebya Rodina", "Ah, sudba moya, sudba", "Ya vstretil rozu", "Vinovataya li ya", "Zachem eto leto", "Varenka", "Bez obratnogo bileta", "Vse uzhe kogda-to bylo", "Techet ruchay", "Balalaika", "Vorozhi ne vorozhi", "Shirokaya reka", "Chernoye more", "Nebo popalam", "Sneg letit", "Serdtse netelya obmanut", "Plyvet venocek". "Techet ruchay" and "Plyvet venocek" were performed on "bis".
At the concert, Nadya Kadysheva commented on her new wave of popularity: "Let the guys sing Russian songs, get inspired by them. It's great that I'm not the only one performing them. It means that Russia is being reborn! It means that we all have a good future ahead of us."
By the way, a few "limited visibility" seats are still available for Nadya Kadysheva's upcoming concerts in Moscow this summer.
ON THE RADIO
In addition to the third season of "Squid Game": which TV series premieres are awaiting us in June
- Nadezhda Kadysheva's collaboration with celebrities and her performances are a significant part of the entertainment industry's current trends, given her success in the music scene.
- As the popularity of her concerts continues to soar, with appearances at iconic venues like Luzhniki Stadium, Nadezhda Kadysheva is not only entertaining audiences but also joining the ranks of other lucrative celebrities in the music industry.
