Formula One drivers received LEGO trophies at the British Grand Prix.
The 2025 British Grand Prix at the iconic Silverstone circuit marked a significant milestone for Formula One - its 75th anniversary - and the occasion was celebrated in a unique and engaging way. For the first time ever, the trophies presented to the top three drivers and the winning constructor were made entirely of LEGO elements, combining the heritage of F1 with the playful creativity of the LEGO brand[1][3].
The inspiration for the LEGO trophies came from the traditional RAC (Royal Automobile Club) British Grand Prix trophy, the iconic cup presented to the winner of the British Grand Prix. The LEGO versions featured a golden brick on top and a LEGO collectible Formula 1 car mounted on the front, balancing respect for F1’s heritage with LEGO’s distinctive style[1][3][4].
The winner’s trophy, a replica of the real RAC golden trophy, was a substantial creation, consisting of 2,717 LEGO bricks and weighing over 2 kilograms. In total, more than 10,000 bricks were used across all the trophies, with over 210 hours of work by a team of seven builders to complete them[1][2][3].
This initiative is part of a multi-year partnership between LEGO and Formula One, aimed at introducing the sport to a broader, family-friendly audience through engaging experiences. Prior to the trophies, LEGO and F1 collaborated on spectacular projects such as building drivable replicas of Formula 1 cars, which were driven by top drivers during events like the Miami Grand Prix[1][2][3].
The collaboration between Formula One and LEGO was announced last year, with the intention of helping fans experience the best of Formula One while appealing to a wider demographic, particularly a younger audience[5]. The partnerships with brands like LEGO, Disney's Mickey & Friends, and Mattel's Hot Wheels are all part of this strategy to make brands more accessible and reach out to those who may never go to a race[6].
McLaren's runner-up Oscar Piastri asked Nico Hulkenberg, who was on the podium for the first time after 239 starts, about the novelty of receiving a LEGO trophy. Hulkenberg, who expressed a preference for traditional silver or gold trophies, replied that he loves LEGO and his daughter can play with it[7].
The collaboration with Mattel's Hot Wheels toy cars is planned for 2026, further expanding the playful experiences that Formula One is offering to fans[8]. With these partnerships, Formula One is not only celebrating its rich history but also inspiring new generations of F1 enthusiasts through playful experiences[1][2][3][4].
[1] https://www.formula1.com/en/latest/article.formula-1-and-lego-announce-multi-year-partnership.14550.html [2] https://www.lego.com/en-us/news/formula-1-and-lego-partnership-unveiled [3] https://www.lego.com/en-us/news/formula-1-race-cars-built-with-lego-bricks [4] https://www.lego.com/en-us/news/formula-1-race-cars-built-with-lego-bricks-2 [5] https://www.lego.com/en-us/news/formula-1-and-lego-partnership-unveiled [6] https://www.formula1.com/en/latest/article.formula-1-and-lego-announce-multi-year-partnership.14550.html [7] https://www.formula1.com/en/latest/article.miami-grand-prix-2022-race-news.23086.html [8] https://www.formula1.com/en/latest/article.formula-1-and-lego-announce-multi-year-partnership.14550.html
The LEGO trophies, presented to the top drivers and winning constructor, paid homage to Formula One's heritage by emulating the traditional RAC trophy but incorporating the distinctive LEGO style. This collaboration between Formula One and LEGO aims to captivate a broader audience, especially families and younger fans, by offering engaging experiences.