Football team in Brazil readies to debut self-operated gambling service
(Unleashed Insights on Football Betting Trends in Brazil)
If the club approves the plan, they'll need to pen a licensing agreement with the current title sponsor of the club, Pixbet operator. The new venture will be managed by them, reveals Sigma World.
In a successful four-year run, Flamengo could pocket an extra 82.5 million reais (approximately $15 million).
Flabet isn't confined to games from the parent team; it'll offer bets on multiple games, tournaments, and sports.
Already a first in Brazil's sports betting history, this move will propel the nation into a new gambling era.
Interestingly, in Brazil, football clubs in both Serie A and Serie B heavily rely on betting companies for sponsorships. That's right; nearly all clubs in Series B receive financial backing from bookmakers.
Now, let's dive into the world of Brazilian football sponsorship trends:
Current Sponsorship Trend
Brazil's football arena showcases a surge in sponsorships from betting firms. Approximately 90% of clubs across both Serie A and Serie B have signed deals with betting operators [3][5]. Recent developments include Santos FC's record-breaking deal with the betting platform 7K and Cassino becoming X1 Brazil's master sponsor [2][1]. By 2025, gambling companies' annual investments in Brazilian football sponsorships are projected to surpass R$1 billion (approximately US$175 million), marking a drastic increase over previous years [3].
Biometric Verification (A Glimpse into the Future)
As of now, no specific legal or regulatory changes regarding biometric verification for sports bettors in Brazil have surfaced in available sources. However, the country has been increasingly focusing on fortifying gambling and betting regulations as part of a broader plan to modernize and control the sector. Biometric verification, often employed to bolster security and ensure compliance with legal demands, might become a topic of discussion in future regulatory standoffs.
Stay tuned for updates on this exhilarating ride!
[1] - Powersemficom[2] - Betting Brotherhood[3] - Brazilian Football Confederation (CBF)[5] - Cosmos Media Group
- Some Brazilian football clubs, like Flamengo and possibly others in both Serie A and Serie B, heavily rely on income from bookmakers for sponsorships.
- As Flamengo's new sports-betting venture progresses, other Brazilian sports teams might undergo similar changes given the rising trend of sports clubs partnering with bookmakers.
- The current sports-betting trend in Brazil indicates that bookmakers like Pixbet operator and others are projected to invest over R$1 billion (approximately US$175 million) in the country's football sponsorships by 2025.
- While there are no current biometric verification regulations for sports betting in Brazil, the country is focusing on modernizing gambling and betting regulations, which may potentially include biometric verification to enhance security and comply with legal demands in the future.
