FireKeepers Casino Hotel Expands Digital Gaming with Aristocrat Interactive Partnership
FireKeepers Casino Hotel in Battle Creek, Michigan has taken a significant step into the digital gaming sphere. The establishment, part of the FireKeepers Hotel, has partnered with Aristocrat Interactive to expand its entertainment offerings online.
The collaboration brings advanced sportsbook technology, integrated player account management, and responsible gaming tools to FireKeepers Casino Hotel. Aristocrat Interactive's solution includes a comprehensive suite of services, such as player account management, risk monitoring, and customer support.
Guests can now enjoy a seamless gaming experience both on-site and online. The partnership allows players to connect digital rewards directly to on-site experiences at the casino hotel. This integration enables guests to use their online play to unlock perks and benefits at the physical location.
FireKeepers Casino Hotel now boasts an Aristocrat-powered sportsbook and iGaming platform. This move allows the casino to cater to a wider audience, offering more flexibility in how guests can engage with their gaming experience.
Through this partnership, FireKeepers Casino Hotel aims to grow its digital presence and extend its entertainment experience into the online market. The integration of Aristocrat Interactive's technology provides guests with more options for gaming, whether they're at the casino or enjoying it from the comfort of their own home. This expansion is set to enhance the overall guest experience and attract a broader range of patrons.