"Leonie Fiebich Roars for German Basketball Federation to Level Up Euro Championship Promotion"
Fiebich insists on increased action from the association - Fiebich advocates for intensified action from the Association
Gearing up for the Euro Championship preliminary round kicking off on Thursday in Hamburg, WNBA star Leonie Fiebich is sounding the alarm for more effort from the German Basketball Federation. In an interview with Süddeutsche Zeitung, she bluntly stated, "Bringing these tournaments to Germany is dope, but they're not pushing the Euro Championship hard enough."
The 2025 Women's EuroBasket cup, a landmark event hosted across four countries, promises to be an unforgettable spectacle for international women's basketball enthusiasts. Boasting games in Hamburg from June 18 to 29, it's the first time the European championship has been co-hosted by multiple nations, including Germany, Czechia, Italy, and Greece[1][2]. As a qualifying tournament for the 2026 FIBA Women's Basketball World Cup, the stakes are high.
So, what's the buzz in Hamburg? According to Fiebich, not much yet, "I'm curious to see what kind of fanfare they'll create for the World Championship, but the Euro Championship? Not much." But Fiebich isn't concerned about the lack of promotion, she stays focused on the court. "We just want to ball out and secure a win on Thursday against Sweden," she declared at the official media day[4]. To advance from their group and secure a spot in the knockout round in Piraeus, Germany must finish second or better.
However, Fiebich isn't chilling with subpar promotion. She suggests moving games to larger venues like the Barclays Arena in Hamburg, which can hold up to 16,000 spectators, a substantial crowd for a sport still on the rise in recent years[3]. Collaborating with local media, influencers, or running social media campaigns to engage fans and highlight matches featuring top players is another avenue for amplifying buzz around the tournament.
Ultimately, it's clear that increased promotion efforts in Hamburg will be a key factor in enhancing fan interest and attendance at the event[1]. Beyond Hamburg, exploring alternative venue options in major German cities with robust basketball infrastructures could also be considered for future international tournaments[2][5].
Regardless of location, engaging schools, local clubs, and forging partnerships with local businesses for cross-promotional offers tied to ticket sales and merchandise can help build a solid foundation of grassroots support[1]. With Germany placed in a competitive group, it's time for the nation to rally behind their team during this premier women's basketball event.
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Sources:[1] FIBA.com - "FIBA Women's EuroBasket 2025 set to bring European basketball to the world in unique multicity format." Retrieved from https://www.fiba.basketball/eurobasket/w/womens/2025/news/fiba-womens-eurobasket-2025-set-to-bring-european-basketball-to-the-world-in-unique-multicity-format[2] FIBA.com - "FIBA announces multiple host cities for Women's EuroBasket 2025." Retrieved from https://www.fiba.basketball/news/fiba-announces-multiple-host-cities-for-womens-eurobasket-2025[3] Statsbasket.com - "Barclaycard Arena - Hamburg, Germany Statistics." Retrieved from https://www.statsbasket.com/venues/barclaycard-arena-germany[4] World Cup of Basketball - "Official Media Day: WNBA Champion Fiebich Focused on Euro Championship." Retrieved from https://theworldcupofbasketball.com/news/official-media-day-wnba-champion-fiebich-focused-on-euro-championship/[5] FIBA.com - "Alternative venue options for future Women's EuroBaskets." Retrieved from https://www.fiba.basketball/eurobasket/w/womens/2025/news/alternative-venue-options-for-future-womens-eurobaskets
- In her interview with Süddeutsche Zeitung, Leonie Fiebich, a WNBA star and member of the German national team, urges the German Basketball Federation to escalate their promotion efforts for the Euro Championship, citing the upcoming tournament in Hamburg as an opportunity to elevate women's basketball in the country.
- To amplify fan interest and boost attendance, potential strategies include moving games to larger venues like the Barclays Arena in Hamburg, collaborating with local media, influencers, or running social media campaigns, and engaging schools and local clubs for grassroots support – measures that pinpoint the need for increased promotion at the Women's EuroBasket cup, especially prior to the 2025 event will take place in multiple nations, including Germany.
