Fiat Celebrates Disney's Centennial with Unique Topolinos
Turning a century old, Disney receives a heartfelt tribute from Fiat in the form of five extraordinary editions of the iconic Topolino. This celebration of two global powerhouses of art and automobiles has a rich history rooted in shared milestones and a special bond formed in Turin, Italy.
It all began with the fame of Mickey Mouse, aka Topolino in Italian, sweeping across the first Italian city to experience his charm. The name Topolino was no coincidence, bearing a striking resemblance to the fictional character's facial features and rounded ears, as well as the radiator grille and headlights of the Fiat 500 Topolino.
"The bond between Fiat and Disney runs deep," says Olivier François, CEO of Fiat and Global CMO of Stellantis. "We aren't merely friends; it's as if we were related. Fiat and Disney are all about simplicity, warmth, and joy."
The enchanting collaboration between Fiat and Disney can be seen in Topolino number two, which incorporates motifs from the Disney short film 'Steamboat Willie,' a groundbreaking sound film released in 1928. The tiny electric vehicle pays homage to the origin of Fiat's beloved Topolino and Mickey Mouse's legendary debut.
Moving forward, Fiat and Disney combined forces to create unique electric subcompact cars for 15-year-olds in collaboration with two design teams. According to Fiat, the collaboration symbolizes a journey through time and art, from the birth of Mickey Mouse and the Fiat 500 Topolino to the present day.
The special Topolinos will grace the public eye at the very same place they were created - the Lingotto building's north ramp. Visitors will have the opportunity to admire these remarkable Fiat Topolino creations as they stroll La Pista 500 shopping center.
[1] Fiat Topolino and Disney share a rich history, influenced by both brands' prominence in Turin, Italy. While Fiat honored Disney's centennial anniversary by creating special versions of the Topolino, details regarding the exact models and special editions are yet to be made public.