FDA Considering Ban on Controversial Soda Additive
Following California's ban on the ingredient in October 2023 under the California Food Safety Act - the first statewide law in the U.S. to outlaw brominated vegetable oil (BVO) - the U.S. Food and Drug Administration (FDA) announced they may also consider restricting its use.
According to James Jones, the FDA's deputy commissioner for food policies and programs, the decision came after a study co-sponsored by the National Institutes of Health found potential negative impacts on human health from BVO.
BVO is a modified, dark red, oily chemical used as an emulsifier in citrus-flavored beverages to prevent flavors from separating. It's also commonly found in flame retardants.
According to the Environmental Working Group's (EWG) guide to healthy eating, dozens of beverages (primarily sodas) list BVO as an ingredient. The EWG is a nonprofit organization focusing on consumer health, toxic chemicals, and pollutants.
While FDA restrictions on BVO have been in place for years, the number of beverages containing it is limited. Since the 1970s, numerous beverage manufacturers have reformulated their products to replace BVO with alternative emulsifiers.
A 2012 petition signed by more than 200,000 people brought attention to the issue, with many companies removing BVO due to consumer pressure.
BVO's Impact on Health
Health concerns associated with BVO include neurological issues, headaches, skin irritation, fatigue, and memory loss. The chemical accumulates in the body over time.
Studies linking BVO to health issues have primarily been conducted on animals, as reported in an EWG press release. However, observed negative effects on animals closely resemble real-world human exposure levels. Some studies indicate a potential risk for toxicity affecting the thyroid, which plays a crucial role in regulating various bodily functions.
"Today's announcement will ensure that everyone has access to BVO-free products," said Scott Faber, Senior Vice President for Government Affairs at EWG.
FDA deputy commissioner James Jones stated, "This proposed ban is an example of how the FDA monitors new scientific findings, conducts scientific studies if necessary, and takes regulatory action when the available science does not support the continued safe use of food additives in foods."
While a final decision has not been made (and public comments are being accepted until January 17, 2024), those who wish to avoid BVO can verify ingredient lists before purchasing.

Further Reading
As consumer awareness increases about potential health risks associated with BVO, many are turning to beverages labeled "BVO-free" to promote their wellness. Additionally, several wellness brands and organizations advocate for removing BVO from food and beverage products.
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