Fashion industry in Paris experiencing a surge
In a unique twist to the fashion world, Texas singer Post Malone brought a real horse onto the scene for his fashion brand's debut. The glossy bay steed, led into the courtyard of the Hôtel Pozzo di Borgo in Paris, transformed the venue into a runway, adding a touch of authenticity to the collection.
The horse, portrayed as a work companion and daily presence, was a central element of the collection. Its calm demeanor added to the unique and memorable event, making the inspiration for the collection, rooted in Texas culture, more evident.
The collection sought to represent the American West and ranch life authentically, featuring fringes, denim, cowboy boots, and large buckles, symbolizing saddles and dust. These elements spoke of the harshness of outdoor living, while the Lucchese Bootmaker house collaborated on the production of durable boots for the collection.
The horse wore a western-style leather saddle, serving as a symbol, not an accessory. The details of the collection, including the horse, represented ranch work and everyday life, aiming to restore substance and credibility to the fashion industry.
The fashion collection showcased references to the American West and ranch life, with the leather saddle serving as a prominent symbol. Selected elements of the collection also represented the harshness of outdoor living, further emphasizing the collection's authentic roots.
Paris hosted a one-of-a-kind fashion finale with the introduction of a real horse on the runway. The horse's entrance gave significance to a collection inspired by the American West and ranch life, making it a standout event in the fashion world.
Post Malone's home state, Texas, still maintains a strong cultural identity with ranch life and the American West. The collection was designed to be suitable for living on ranches, reflecting the singer's personal connection to his roots.
Despite the name of the horse shown at Post Malone's fashion presentation in Paris not being mentioned in the provided search results, its presence undoubtedly added an unforgettable touch to the debut fashion collection, leaving a lasting impression on the audience.