Ex-Editor and CEO of Télérama, Pierre Bérard, passes away.
Pierre Béard, A Lifetime With Télérama
Remembering Pierre Béard, who bade farewell on April 20 at 91, holds a cherished connection to Télérama. For almost four decades, he graced the magazine's halls. He joined the team in 1960, during a pivotal phase, when the Publications de la Vie catholique's magazine—then known as Télévision Radio Cinéma—freshened up its identity by naming it Télérama and pioneering the use of color on its covers. This audacious move would mark the beginning of a remarkable journey for Pierre Béard. He served as editor-in-chief (1978-1990) alongside Francis Mayor (1932-2008), later succeeded him as director of the editorial team (1990-1997), and was then elected president until 1999.
Before glitzier times, in Paris' cramped apartment on rue de Laborde, a small group of journalists laid down the groundwork in what was essentially uncharted territory. Their dreams of Télérama's success in the 1960s and 1970s were born in these humble beginnings. "We envisioned a magazine that would allow for the exploration of books, art, and reports, as soon as our budget permitted," Pierre Béard shared in the magazine's 50th anniversary special in 2000. "Our countless discussions revolved around this vision as we mapped the future of the magazine."
Regrettably, the quest for details about Pierre Béard's influence on Télérama remains unfulfilled. Consulting the magazine's historical archives and publications directly linked to Télérama or Pierre Béard himself might shed light on his tenure and contributions to the publication. As a French weekly known for its coverage of culture, media, and current events, understanding Pierre Béard's role in Télérama's history would be fascinating, but research might be required to piece together the details.
Pierre Béard served as the editor-in-chief of Télérama during the 1970s and 1980s, a period marked by the introduction of color covers and expanded coverage of books, art, and reports. Before assuming this position, he was part of a small group of journalists in the 1960s who envisioned Télérama's success in uncharted territory. In the magazine's 50th anniversary special in 2000, Pierre Béard mentioned that their initial budget was limited, and their discussions revolved around their vision for the magazine's future. Detailed information about his influence on Télérama remains to be discovered by consulting historical archives and publications linked to Télérama or Pierre Béard himself.
